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Category: Personalization

Captive portals for customer experience
Keith Kirkpatrick

Improving CX Via Captive Portals

Providing Landing Pages or Portals When Visitors Connect to Wi-Fi Hotspots Creates a Data-Gathering Opportunity
Customer Experience Technology Guide
Keith Kirkpatrick

Demystifying the CX Technology Stack

Dash Network’s Inaugural CX Technology Guide Examines the Function and Fit of a Range of Technology Elements and Best Practices
Travel personalization
Sherril Hanson

Redpoint Global Finds Room for Improvement in Travel Personalization

Research Points to Customer Satisfaction Issues and Ineffective Personalization
boutique customer experience
Keith Kirkpatrick

Creating a Boutique Experience to Improve CX

New Techniques Around Engagement, Technology and Exclusivity Drive Loyalty and Brand Evangelism
Nonprofit customer experience
Alex Gaw

Twilio: Nonprofits Outperform Private Sector in Digital Engagement

But Further Digital Acceleration is Difficult Without Nonprofit Access to Technical Talent
CX and support via SMS
Keith Kirkpatrick

Improving CX and Support via SMS

Using Text Channels to Support Customers Helps Provide Context and Accelerate Response Times, Among Other Benefits
personalized customer experience
Alex Gaw

Twilio: Investing in Digital Customer Engagement Boosted Revenue by 70%

Personalization is Key to Meaningful Customer Relationships
CX travel and hospitality products and customers
Sherril Hanson

Travel & Hospitality CX Announcements by Cendyn, mParticle, Spitch.ai, and Amadeus

Customer Data Platforms, Conversational AI, and Personalization Solutions are Highlighted
travel experience personalization
Sherril Hanson

Personalization in Travel & Hospitality

The Post-Pandemic Rise in Different Experience Types and Evolving Travel Personas Spurs Companies to Dig Deeper into Personalization
e-commerce optimization
Alex Gaw

Technology Providers Launch CommX, the Commerce Experience Collective

Online E-Commerce Community Is Founded by Bloomreach, Fast, Mirakl, ShipBob, and Sinch
Alex Gaw

Adobe Launches New Mobile Capabilities in Journey Optimizer

Mobile Features Will Allow Brands to Connect With Customers Anywhere
Alex Gaw

Worldwide Social Media Ad Spending Soared to New Highs in 4Q 2021

Paid Social Spending Was Up 25% from Previous Quarter
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