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Category: Enterprise Software, & Digital Workflows

Expediting the Journey to Become an Agile and Intelligent Enterprise - Six Five Media at MWC Barcelona
Daniel Newman

Expediting the Journey to Become an Agile and Intelligent Enterprise – Six Five Media at MWC Barcelona

Niklas Heuveldop and Åsa Tamsons from Ericsson join Daniel Newman and Patrick Moorhead to discuss the pivotal role of digital transformation in shaping agile and intelligent enterprises.
HP Q1 FY 2025: Commercial PCs Fuel Growth, While Printing Struggles Against Market Pressures
Olivier Blanchard
Olivier Blanchard
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HP Q1 FY 2025: Commercial PCs Fuel Growth, While Printing Struggles Against Market Pressures

Commercial PC Momentum and AI PC Demand Drive HP’s Q1 FY 2025 Revenue Growth, Offset by Weak Consumer PC Sales and Soft Printing Demand
Olivier Blanchard, Research Director with The Futurum Group, analyzes HP’s Q1 FY 2025 earnings, exploring how AI PC adoption and commercial demand are driving growth, while rising costs, tariffs, and supply chain shifts challenge profitability.
AI Ambitions vs. Reality: WalkMe Report Exposes Enterprises’ Digital Waste
Keith Kirkpatrick
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AI Ambitions vs. Reality: WalkMe Report Exposes Enterprises’ Digital Waste

WalkMe’s 2025 State of Digital Adoption Report Highlights the AI Readiness Gap
Keith Kirkpatrick, Research Director at The Futurum Group, examines WalkMe’s 2025 report on the AI adoption gap, enterprise inefficiencies, and the role of digital adoption in maximizing AI ROI.
AWS Marketplace Expanding Its SaaS Catalog: Will This Drive the Next Boom?
Alex Smith
Alex Smith
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AWS Marketplace Expanding Its SaaS Catalog: Will This Drive the Next Boom?

AWS Marketplace Announced an Expansion to Its SaaS Catalog as It Pursues a Product-Led Growth Strategy
Alex Smith, VP Channels Research at The Futurum Group shares his insights on AWS’s decision to expand its Marketplace catalog to include any SaaS product.
Salesforce Q4 FY 2025 Results Deliver Strong AI Growth, but FY 2026 Outlook Disappoints
Keith Kirkpatrick
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Salesforce Q4 FY 2025 Results Deliver Strong AI Growth, but FY 2026 Outlook Disappoints

Despite a Record RPO of $63.4 Billion and 11% YoY Growth, Salesforce’s FY 2026 Revenue Forecast Signals Slower-Than-Expected AI Adoption and Near-Term Subscription Headwinds
Keith Kirkpatrick, Research Director at The Futurum Group, analyzes Salesforce’s Q4 FY 2025 earnings, highlighting AI growth, margin expansion, and concerns over muted FY 2026 guidance.
Zendesk to Acquire Local Measure to Strengthen Its AI-Driven Contact Center Solutions
Keith Kirkpatrick
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Zendesk to Acquire Local Measure to Strengthen Its AI-Driven Contact Center Solutions

The Deal Accelerates Zendesk’s AI-Powered Voice Strategy and Expands Its Amazon Connect Integration
Keith Kirkpatrick, Research Director at The Futurum Group, analyzes Zendesk’s acquisition of Local Measure and its impact on AI-powered contact centers, enterprise growth, and AWS integration.
Maximizing ROI with Agentic AI: Why Agentforce Is the Fast Path to Enterprise Value
Dion Hinchcliffe
Dion Hinchcliffe & Nick Patience

Maximizing ROI with Agentic AI: Why Agentforce Is the Fast Path to Enterprise Value

In the latest study by Futurum Research, Maximizing ROI with Agentic AI: Why Agentforce Is the Fast Path to Enterprise Value, completed in partnership with Salesforce, Futurum Research explores why Agentforce outperforms DIY (do-it-yourself) approaches, offering a currently unparalleled combination of speed, scalability, and lower Total Cost of Ownership.
Does Salesforce and Google’s Partnership Raise the Bar for AI Agent Capability?
Dion Hinchcliffe
Fernando Montenegro
Keith Kirkpatrick, Nick Patience, Dion Hinchcliffe, Ron Westfall & Fernando Montenegro
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Does Salesforce and Google’s Partnership Raise the Bar for AI Agent Capability?

The Partnership Between a Major Backer of AI Agents and an Infrastructure and AI Giant Reflects the Growing Need to Support Innovation and New Capabilities in an Increasingly Agentic World
The Futurum Group analysts share their insights on the partnership between Salesforce and Google, which is designed to provide more capability for Agentforce agents, and offer greater service capabilities for Google’s contact center offerings.
How Manageability Tools Support Effective IT Strategies - Six Five Media
Daniel Newman

How Manageability Tools Support Effective IT Strategies – Six Five Media

Novin Kaihani from Intel joins Six Five hosts to discuss the transformative impact of Intel vPro on IT strategies, backed by real-world examples and comprehensive research from Forrester Consulting.
Twilio Q4 FY 2024 Performance Fueled by Communications and Margin Gains
Keith Kirkpatrick
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Twilio Q4 FY 2024 Performance Fueled by Communications and Margin Gains

Messaging Growth and Cost Discipline Drive Twilio’s Q4 FY 2024 Profitability Gains
Keith Kirkpatrick highlights Twilio’s Q4 FY 2024 performance driven by messaging growth, AI innovation, and strong profitability gains.
SAP and Databricks Launch SAP Business Data Cloud
Nick Patience
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SAP and Databricks Launch SAP Business Data Cloud

Major Partnership Sees Databricks Offered as a First-Party Data Service; Aims to Modernize SAP Data Access and Accelerate AI Adoption Through Business Data Cloud
Nick Patience, AI Practice Lead at The Futurum Group, examines the strategic partnership between SAP and Databricks that combines SAP's enterprise data assets with Databricks' data platform capabilities through SAP Business Data Cloud, marking a significant shift in enterprise data accessibility and AI innovation.
Zoho Embraces New Focus on the Enterprise Market
Alex Smith
Keith Kirkpatrick & Alex Smith
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Zoho Embraces New Focus on the Enterprise Market

While Zoho Has Established a Strong Foothold in the SMB Market, the Company Has Its Eye on Bigger Fish
The Futurum Group’s Keith Kirkpatrick and Alex Smith cover ZohoDay25 and discuss the company’s new strategic focus targeting enterprise customers, and the company’s go-to-market and partnership approach.
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