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Category: Ecosystems, Channels, & Marketplaces

Adobe Q2 FY 2025 Earnings Top Estimates With 11% Revenue Growth
June 13, 2025
 

Adobe Q2 FY 2025 Earnings Top Estimates With 11% Revenue Growth

Keith Kirkpatrick and Daniel Newman at Futurum analyze Adobe’s Q2 FY 2025 results, highlighting AI-fueled user growth, Firefly adoption, strong RPO gains, and raised FY 2025 guidance despite AI-native competitive...
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Dell Tech World 2025 - Is it a Good Time to be in Hardware Again?
May 28, 2025
 

Dell Tech World 2025 – Is It a Good Time To Be in Hardware Again?

Alex Smith, Krista Case, and Olivier Blanchard from Futurum share their insights on the key themes and announcements from the latest Dell Tech World....
Alex Smith
Olivier Blanchard
Krista Case
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RSAC Conference 2025 - Evolution, Change, and Yes, Some AI
May 6, 2025
 

RSAC Conference 2025 – Evolution, Change, and Yes, Some AI

Key analysts at Futurum share insights on the rebranded RSAC Conference's transformation into a broader platform, the conference experience, and highlight trends including AI implementation and the importance of identity...
Fernando Montenegro
Mitch Ashley
Krista Case
Alex Smith
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Tech Leaders Navigate Fluid Tariff Environment
March 21, 2025

Tech Leaders Navigate Fluid Tariff Environment

Alex Smith, VP & Practice Lead, Channels and Go-to-Market at The Futurum Group, shares his insights on how technology leaders are responding to the fluid tariff environment based on comments...
Alex Smith
Microsoft & BlackRock Sitting in a Tree
October 7, 2024

Microsoft & BlackRock Sitting in a Tree

The Six Five team discusses Microsoft & BlackRock Sitting in a Tree...
How Modern Marketing is Enabling Delta Airlines to Revolutionize Travel
May 8, 2024

How Modern Marketing is Enabling Delta Air Lines to Revolutionize Travel

Lisa Martin, CMO Advisor at The Futurum Group, talks with Alicia Tillman, CMO of Delta Air Lines about Delta swarming the stage at SXSW 2024, and the marketing strategies it’s...
Lisa Martin
Rocket Software’s Blueprint for Data Excellence: Unlocking Business Growth through Data Analytics, AI and Compliance
April 22, 2024

Marketing: Art & Science

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AI-Enabled Features in Amazon Echo Products Point to the Future of UX
September 29, 2023

AI-Enabled Features in Amazon Echo Products Point to the Future of UX

Olivier Blanchard, Research Director at The Futurum Group, shares his insights on what the newest AI-enabled features in Amazon’s Echo products suggest about the future of Alexa-powered UX....
Olivier Blanchard
Salesforce's Connected Shopper Report- Digital, Physical & Service Crucial
September 5, 2023

Salesforce’s Connected Shopper Report: Digital, Physical & Service Crucial

Sherril Hanson, Senior Analyst at The Futurum Group, shares her insights on recent research from Salesforce that addresses digital channels, how the physical store experience matters, and the importance of...
ServiceNow Announces Expanded GenAI Tools
August 3, 2023

ServiceNow Announces Expanded GenAI Tools

Keith Kirkpatrick, Research Director at The Futurum Group shares his insights into ServiceNow’s AI product strategy, covering the announcement of two new generative AI tools for the Now Platform, as...
XM/os2 Launched by Qualtrics
July 25, 2023

XM/os2 Launched by Qualtrics

Sherril Hanson, Senior Analyst at The Futurum Group digs into the Qualtrics announcement of its next generation platform, XM/os2, offering artificial intelligence across all products to support empathy for deeper...
WalkMe’s Digital Adoption Platform Helps Remove EX Friction Points
July 20, 2023

WalkMe’s Digital Adoption Platform Helps Remove EX Friction Points

Sherril Hanson, Senior Analyst at The Futurum Group, breaks down a demo of WalkMe’s platform, focusing on the benefits it provides for employees....

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