Camberley Bates

Vice President & Practice Lead, Data Infrastructure

Camberley brings over 25 years of executive experience leading sales and marketing teams at Fortune 500 firms. Before joining The Futurum Group, she led the Evaluator Group, an information technology analyst firm as Managing Director.

Her career has spanned all elements of sales and marketing including a 360-degree view of addressing challenges and delivering solutions was achieved from crossing the boundary of sales and channel engagement with large enterprise vendors and her own 100-person IT services firm.

Camberley has provided Global 250 startups with go-to-market strategies, creating a new market category “MAID” as Vice President of Marketing at COPAN and led a worldwide marketing team including channels as a VP at VERITAS. At GE Access, a $2B distribution company, she served as VP of a new division and succeeded in growing the company from $14 to $500 million and built a successful 100-person IT services firm. Camberley began her career at IBM in sales and management.

She holds a Bachelor of Science in International Business from California State University – Long Beach and executive certificates from Wellesley and Wharton School of Business.

Recent Insights, NEWS & RESEARCH:

Camberley Bates, Keith Townsend, and Dion Hinchcliffe delve into cloud repatriation, AI challenges, and the evolving dynamics of enterprise technology, offering valuable insights on the future of the sector.
Expansion of Storage Scale for Faster Response to Data Changes and Data Silos in AI Workloads
Camberley Bates at The Futurum Group covers IBM Storage Scale and Content Aware Storage for AI.
Dive into the future of AI infrastructure with Infrastructure Matters Episode 76! Hosts Camberley Bates, Dion Hinchcliffe, and Keith Townsend dissect NVIDIA's GTC conference, Blackwell GPUs, the token economy, and the shifting landscape of AI investment. Discover the latest trends in hardware, software, and the evolving role of AI in enterprise.
In an engaging episode of Six Five Webcast - Infrastructure Matters, Camberley Bates and Keith Townsend explore key updates in data infrastructure and AI markets, including the revolutionary IBM Storage Scale and Pure Storage’s latest enhancements.
New pNFS Architecture Addresses Data Storage Needs for AI Training and Large Scale Inferencing
Camberley Bates at The Futurum Group covers Pure Storage FlashBlade //EXA announcement for the AI Factory.
Discover how AI is driving major shifts in tech earnings on this episode of the Six Five Webcast - Infrastructure Matters. Learn about Broadcom's AI-fueled growth, VMware's Private AI Foundation, Salesforce's Agentforce, and the satellite internet race, and the impact of tariffs and the future of AI in business.

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