Research

IBM’s Opportunity for Generative AI in the Enterprise

IBM's Opportunity for Generative AI in the Enterprise

Generative AI capabilities are bursting onto the IT marketplace today, enabling transformational tools that deliver new opportunities and breakthroughs for enterprises. Generative AI is delivering new ways for workers to create and improve workflows while increasing employee efficiency and productivity. Generative AI generates content by being trained on huge amounts of unlabelled data, including images, music, speech, code, video and text, which is then processed using specialized algorithms.

IBM’s generative AI approach uses a neural network architecture called transformer, which when combined with self-supervised learning creates specialized Foundation Models (FMs). These foundation models allow the  development of more specific downstream AI models. By building on top of a foundation model with techniques like generative AI, IBM can create more specialized AI models that deliver state-of-the-art results on specific use cases for customers.

To further these advancements and bring them all together, IBM unveiled watsonx – a new data and AI platform that delivers capabilities that allow everyone from AI builders to data scientists, developers, and everyday users who lack code-writing skills to easily train, tune and deploy AI models. With watsonx, IBM is democratizing AI and making it more accessible to a wider range of users focused on enterprise needs.

In our latest research brief, IBM’s Opportunity for Generative AI in the Enterprise, done in partnership with IBM, we analyze IBM’s approach to generative AI and foundation models, including key IBM differentiators, such as its full technology stack – inclusive of models and model management, data store and governance tools – that enables businesses to seamlessly implement and scale generative AI throughout their organizations’ workflows, regardless of cloud environment.

In this brief you will learn the details about:

  • Generative AI, Foundation Models, and IBM
  • Unwrapping the IBM watsonx family
  • IBM’s big differentiator: coupling hybrid cloud and AI
  • The IBM approach to FM training
  • The capabilities of generative AI and IBM’s watsonx platform

For today’s enterprises that want to join the generative AI revolution, IBM’s innovative watsonx generative AI platform, foundation model capabilities, and its related hybrid cloud and other infrastructure technologies combine to serve the needs of customers.

If you are interested in learning more, be sure to download your copy of IBM’s Opportunity for Generative AI in the Enterprise, today.

In partnership with:

IBM_logo

Download Now

 

Book a Demo

Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.