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Category: Enterprise Software & Digital Workflows

AI Ambitions vs. Reality: WalkMe Report Exposes Enterprises’ Digital Waste
March 5, 2025

AI Ambitions vs. Reality: WalkMe Report Exposes Enterprises’ Digital Waste

Keith Kirkpatrick, Research Director at The Futurum Group, examines WalkMe’s 2025 report on the AI adoption gap, enterprise inefficiencies, and the role of digital adoption in maximizing AI ROI....
AWS Marketplace Expanding Its SaaS Catalog: Will This Drive the Next Boom?
February 28, 2025

AWS Marketplace Expanding Its SaaS Catalog: Will This Drive the Next Boom?

Alex Smith, VP Channels Research at The Futurum Group shares his insights on AWS’s decision to expand its Marketplace catalog to include any SaaS product....
Salesforce Q4 FY 2025 Results Deliver Strong AI Growth, but FY 2026 Outlook Disappoints
February 28, 2025

Salesforce Q4 FY 2025 Results Deliver Strong AI Growth, but FY 2026 Outlook Disappoints

Keith Kirkpatrick, Research Director at The Futurum Group, analyzes Salesforce’s Q4 FY 2025 earnings, highlighting AI growth, margin expansion, and concerns over muted FY 2026 guidance....
Zendesk to Acquire Local Measure to Strengthen Its AI-Driven Contact Center Solutions
February 27, 2025

Zendesk to Acquire Local Measure to Strengthen Its AI-Driven Contact Center Solutions

Keith Kirkpatrick, Research Director at The Futurum Group, analyzes Zendesk’s acquisition of Local Measure and its impact on AI-powered contact centers, enterprise growth, and AWS integration....
Maximizing ROI with Agentic AI: Why Agentforce Is the Fast Path to Enterprise Value
February 27, 2025

Maximizing ROI with Agentic AI: Why Agentforce Is the Fast Path to Enterprise Value

In the latest study by Futurum Research, Maximizing ROI with Agentic AI: Why Agentforce Is the Fast Path to Enterprise Value, completed in partnership with Salesforce, Futurum Research explores why...
Does Salesforce and Google’s Partnership Raise the Bar for AI Agent Capability?
February 27, 2025

Does Salesforce and Google’s Partnership Raise the Bar for AI Agent Capability?

The Futurum Group analysts share their insights on the partnership between Salesforce and Google, which is designed to provide more capability for Agentforce agents, and offer greater service capabilities for...
How Manageability Tools Support Effective IT Strategies - Six Five Media
February 14, 2025

How Manageability Tools Support Effective IT Strategies – Six Five Media

Novin Kaihani from Intel joins Six Five hosts to discuss the transformative impact of Intel vPro on IT strategies, backed by real-world examples and comprehensive research from Forrester Consulting....
Twilio Q4 FY 2024 Performance Fueled by Communications and Margin Gains
February 14, 2025

Twilio Q4 FY 2024 Performance Fueled by Communications and Margin Gains

Keith Kirkpatrick highlights Twilio’s Q4 FY 2024 performance driven by messaging growth, AI innovation, and strong profitability gains....
SAP and Databricks Launch SAP Business Data Cloud
February 14, 2025

SAP and Databricks Launch SAP Business Data Cloud

Nick Patience, AI Practice Lead at The Futurum Group, examines the strategic partnership between SAP and Databricks that combines SAP's enterprise data assets with Databricks' data platform capabilities through SAP...
Zoho Embraces New Focus on the Enterprise Market
February 13, 2025

Zoho Embraces New Focus on the Enterprise Market

The Futurum Group’s Keith Kirkpatrick and Alex Smith cover ZohoDay25 and discuss the company’s new strategic focus targeting enterprise customers, and the company’s go-to-market and partnership approach....
The Main Scoop – Episode 30 – Sustainability: Aligning Environmental Responsibility and Business Goals
February 12, 2025

The Main Scoop – Episode 30 – Sustainability: Aligning Environmental Responsibility and Business Goals

Jay Subramanian, GM of Core Storage Platforms at Hitachi Vantara, joins Daniel Newman to discuss how AI and telemetry are key to achieving sustainability in IT....
End of Free Preview: Microsoft 365 Copilot Agents Move to Paid Metered Model
February 11, 2025

End of Free Preview: Microsoft 365 Copilot Agents Move to Paid Metered Model

Keith Kirkpatrick, Research Director at The Futurum Group, examines Microsoft’s shift to metered pricing for autonomous agents in Microsoft 365 Copilot and its impact on enterprise AI adoption....

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