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What we do
Business Economic Value
Data & Intelligence
Media Activation & Custom Projects
Research & Advisory
Testing, Labs & Validation
What we cover
2025 Research Agenda: Key Topics and Coverage Areas
Futurum Research 2025: Key Issues and Predictions
Artificial Intelligence Software and Tools
Channels and Go-to-Market
CIO Insights
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News and Insights
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Insights
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Signal65
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Tech Field Day
Techstrong
Visible Impact
Media
The View from Davos 2025
Techstrong Live Stream
Futurum Tech Webcast
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The Main Scoop
™
Making Markets Podcast
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Category: Ecosystems, Channels, & Marketplaces
April 12, 2022
Sherril Hanson
Industry News
Travel & Hospitality CX Announcements by Cendyn, mParticle, Spitch.ai, and Amadeus
Customer Data Platforms, Conversational AI, and Personalization Solutions are Highlighted
AI Platforms
,
Ecosystems, Channels, & Marketplaces
,
Enterprise Software, & Digital Workflows
March 23, 2022
Sherril Hanson
Industry News
Personalization in Travel & Hospitality
The Post-Pandemic Rise in Different Experience Types and Evolving Travel Personas Spurs Companies to Dig Deeper into Personalization
Ecosystems, Channels, & Marketplaces
March 15, 2022
Alex Gaw
Industry News
Technology Providers Launch CommX, the Commerce Experience Collective
Online E-Commerce Community Is Founded by Bloomreach, Fast, Mirakl, ShipBob, and Sinch
Ecosystems, Channels, & Marketplaces
February 15, 2022
Alex Gaw
Industry News
Adobe Launches New Mobile Capabilities in Journey Optimizer
Mobile Features Will Allow Brands to Connect With Customers Anywhere
Ecosystems, Channels, & Marketplaces
,
Intelligent Devices
February 1, 2022
Alex Gaw
Industry News
Worldwide Social Media Ad Spending Soared to New Highs in 4Q 2021
Paid Social Spending Was Up 25% from Previous Quarter
Ecosystems, Channels, & Marketplaces
January 27, 2022
Alex Gaw
Industry News
Brands Must Rethink Customer Data Strategies as Website Cookies Are Retired
Epsilon Survey Says Leveraging First-Party Data Will Be Paramount
Data Intelligence, Analytics, & Infrastructure
,
Ecosystems, Channels, & Marketplaces
January 25, 2022
Keith Kirkpatrick
Industry News
Using Content to Improve CX
Ecosystems, Channels, & Marketplaces
January 13, 2022
Sherril Hanson
Industry News
CX in Gaming: Personalization and Customer Relationship Management
Ecosystems, Channels, & Marketplaces
,
Enterprise Software, & Digital Workflows
December 29, 2021
Alex Gaw
Industry News
Mastercard to Acquire CX Personalization Firm Dynamic Yield
Acquisition Will Help Brands Deliver Trusted and More Effective CX, Mastercard Says
Ecosystems, Channels, & Marketplaces
December 28, 2021
Keith Kirkpatrick
Industry News
The Pitfalls of Over-Personalization with CX
Ecosystems, Channels, & Marketplaces
December 28, 2021
Clint Wheelock
Research Report for Purchase
CX Personalization and Optimization
Market Drivers and Barriers, Market Sizing and Forecasts, and Case Studies Focused on the Adoption of Personalization & Optimization Within CX Platforms and Applications
Digital Leadership & CIO
,
Ecosystems, Channels, & Marketplaces
December 27, 2021
Keith Kirkpatrick
Industry News
The Power of Zero-Party Data
Ecosystems, Channels, & Marketplaces
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