In our latest Market Report, The Importance of Strategic Portfolio Management and Data-Driven Planning for Modern Enterprises, developed in partnership with IBM, Futurum Research examines how enterprises are using modern...
Keith Kirkpatrick, Research Director at Futurum shares his insights on the enterprise software announcements from Oracle’s AI World, and discusses the new features and strategies it is using to drive...
Keith Kirkpatrick, Research Director at Futurum, reveals key findings from enterprise software decision makers, who express a preference for flexible genAI pricing approaches offered by SaaS vendors....
Keith Kirkpatrick, Research Director with Futurum, covers SuiteWorld 25, and discusses the key platform, AI, and partnership announcements and their relative impact on customers and the mid-market ERP sector....
Keith Kirkpatrick and Mitch Ashley with Futurum share insights on Twilio’s shift to a unified customer engagement platform, its pragmatic AI strategy, and the company’s challenge of winning mindshare while...
Keith Kirkpatrick, Research Director at Futurum, shares insights on Workday Rising 2025 announcements, including Illuminate agents, Flex Credits, Data Cloud partnerships, and Microsoft integration for AI governance....
In this case study, The Futurum Group explores how AGILITA used SAP Business AI to transform a routine but critical workflow—delivering both operational improvements and meaningful business outcomes....
In our latest market report, From Data to Decisions: How ERP-Embedded AI/ML Makes Predictive Insights Accessible, produced in partnership with Epicor, Futurum Research outlines how embedding AI and ML into...
Keith Kirkpatrick, Research Director at Futurum, shares his insights on the key decision criteria used by enterprise software decision makers to evaluate purchases, and discusses why these are critical in...
Keith Kirkpatrick, Research Director at Futurum, shares his insights on Microsoft 365 Copilot agents, exploring how new collaborative AI teammates in Teams, SharePoint, and Viva Engage transform teamwork and project...
This benchmark assesses how major enterprise software vendors are implementing agentic AI in customer help today. It explains the criteria that separate basic LLM chat from enterprise-grade agentic systems, introduces...
Keith Kirkpatrick, Research Director at Futurum, shares his insights into WalkMe’s AI-powered digital learning solution and discusses why this approach is critical for enterprises in the age of accelerating technological...
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