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Author: Keith Kirkpatrick

Pixar, Adobe, Apple, and Others Announce Alliance for OpenUSD
Keith Kirkpatrick

Pixar, Adobe, Apple, and Others Announce Alliance for OpenUSD

New Consortium Will Promote Standardization, Development, Evolution, and Growth of 3D Content Industry
Keith Kirkpatrick, Research Director at The Futurum Group, covers the announcement of the Alliance for OpenUSD, a consortium announced to support the development of a 3D content standard and innovation, and discusses the need for such a standard with technology that can be deployed across a plethora of use cases and industries.
CX: New Funding for Gleen and Videobot, and Klaviyo Files for IPO
Sherril Hanson & Keith Kirkpatrick

Customer Experience IQ Dashboards

Customer Experience (CX) dashboards focus on 7 segments of the market including Contact Center, Customer Data & Analytics, Customer Data Platform, Customer Data Feedback, Customer Relationship Management, Employee Experience, and Personalization & Optimization.
ServiceNow Announces AI Lighthouse Program to Fast-Track GenAI Adoption
Keith Kirkpatrick

ServiceNow Announces AI Lighthouse Program to Fast-Track GenAI Adoption

New Program Combines an AI Front End, Development and Compute Resources, and AI Transformation Services
Keith Kirkpatrick, Research Director at The Futurum Group covers the announcement of AI Lighthouse, a program launched by ServiceNow, Nvidia, and Accenture, to help clients quickly develop and scale generative AI, and ponders whether this offering could be viewed as a “generative-AI-in-a-box” offering, albeit a complex and customizable one.
Microsoft’s Zero-Upcharge Copilot Strategy May Elevate GenAI Adoption
Keith Kirkpatrick

Microsoft’s Zero-Upcharge Copilot Strategy May Elevate GenAI Adoption

Dynamics 3Enterprise and Premium Customers Can Access Copilot Within Their Existing Licenses
Keith Kirkpatrick, Research Director at The Futurum Group shares his insights into Microsoft’s decision to provide Copilot GPT features within the license terms of its Enterprise and Premium versions of the Dynamics 365 family of products, and discusses the benefits and challenges for the company and its customers.
Valence Releases Its 2023 State of SaaS Security Report
Keith Kirkpatrick

Valence Releases Its 2023 State of SaaS Security Report

Vendor Highlights Main Types of SaaS Breaches, Provides 14 SaaS Security Recommendations, and 3 Future Predictions
Keith Kirkpatrick, Research Director at The Futurum Group, covers the release of Valence’s 2023 State of SaaS Security report, and details the best practices for mitigating risk by tightening access procedures, even at the risk of creating more worker friction.
Salesforce Announces New Commerce Cloud Features
Keith Kirkpatrick

Salesforce Announces New Commerce Cloud Features

SaaS Giant Unveils Pay Now, Snapchat for Commerce, Reorder Portal, and Order Support Features to Enable the Efficient Creation of Purchasing Experiences Across Channels
Keith Kirkpatrick, Research Director at The Futurum Group, covers Salesforce’s enhancements to its Commerce Cloud offering, which include support for in-channel purchasing experiences, AI-driven reordering tools, AI-powered service-to-commerce tools, and the ability to create Snapchat ads on the platform, and discusses how these tools can drive additional revenue.
Fiserv Announces Nearly 100 Client Commitments to FedNow Real-Time Transaction Service
Keith Kirkpatrick

Fiserv Announces Nearly 100 Client Commitments to FedNow Real-Time Transaction Service

Mediapolis Savings Bank and Salem Five Bank Go Live at Launch of Instant Payment Rail via Fiserv
Keith Kirkpatrick, Research Director at The Futurum Group, focuses on the recent announcement by Fiserv on the launch of FedNow, the Federal Reserve’s instant payment service, and discusses the benefits of real-time payments for customers, businesses, and payment processors.
Salesforce Announces General Availability of Embedded Generative AI Tools
Keith Kirkpatrick

Salesforce Announces General Availability of Embedded Generative AI Tools

Service GPT, Sales GPT, and the Einstein GPT Trust Layer Features and Pricing Are Now Public
Keith Kirkpatrick, Research Director at The Futurum Group covers the general availability of Salesforce’s generative AI offerings within Sales Cloud and Service Cloud, and discusses the potential strategy enterprises may use to roll out these features based on Salesforce’s pricing model.
Automation Anywhere Outlines Generative AI Guardrail Strategy
Keith Kirkpatrick

Automation Anywhere Outlines Generative AI Guardrail Strategy

Concrete Details on Safeguards Helps Drive More Confidence in Responsible Use of Gen AI
Keith Kirkpatrick, Research Director at The Futurum Group covers Automation Anywhere’s focus on AI data governance and control, and discusses the company’s approach to implementing generative AI guardrails to ensure safe and responsible use.
Driving CX Improvements by Streamlining Field Service Management
Keith Kirkpatrick

Driving CX Improvements by Streamlining Field Service Management

Patterson Dental Leverages SAP’s Field Service Management Solution to Increase Revenue and Optimize Scheduling
Keith Kirkpatrick, Research Director at The Futurum Group, covers SAP’s Field Service Management Solution, and discusses how incorporating real-time, external data into operational forecasts can improve customer experiences.
NetSuite Offers Guided Learning to Reduce Training Time and Accelerate Adoption
Keith Kirkpatrick

NetSuite Offers Guided Learning to Reduce Training Time and Accelerate Adoption

Contextual Learning Guides Include Role-Based and Task-Based Guides
Keith Kirkpatrick, Research Director at The Futurum Group covers the launch of NetSuite Guided Learning, and discusses how the embedded features should help enterprises maximize their software ROI, increase productivity, and decrease training costs.
Workday Announces Elastic Hypercube Technology for Workday Adaptive Planning
Keith Kirkpatrick

Workday Announces Elastic Hypercube Technology for Workday Adaptive Planning

Latest Release Provides Support for Continuous Planning at Scale
Keith Kirkpatrick, Research Director at The Futurum Group covers Workday’s announcement of Elastic Hypercube Technology (EHT), which provides enterprise workforce planners with dynamic and elastic compute power, enabling them to incorporate more dimensionality and complexity into planning models, while supporting a high number of concurrent users without impacting speed or performance.
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