The modern workplace is awash in meetings, driven by a need to exchange information, collaborate, make decisions, and establish accountability. The Harvard Business Review found that there were 60% more remote meetings per employee in 2022 than in 2020, a change of an average of five to eight meetings per week per employee. But as organizations have welcomed back workers into their offices, hybrid meetings — in which some participants are located within a physical meeting space while others are connected remotely — have introduced additional complexity around audio volume and clarity, video framing, and participant equity.
When any of these issues are not optimized, meeting attendees’ ability to focus and engage is often negatively impacted, and as such, critical organizational and operational information shared within these meetings can be lost in the shuffle. Moreover, according to recent research from Microsoft, inefficient meetings are the number one barrier to productivity, with 68% of employees indicating they don’t have enough uninterrupted focus time during the workday, and up to one-third of meetings are likely unnecessary. These issues negatively impact productivity and engagement, costing hundreds of billions of dollars, and can cause employees to disengage during meetings.
In this research brief, Logitech Enables Microsoft Copilot in Teams Rooms: Boosting Productivity and Engagement with Next-Generation AI Technology, which is authored by The Futurum Group in collaboration with Logitech, we discuss the key challenges often faced using hybrid meetings. We also discuss how Microsoft Teams technology, infused with generative AI in Copilot, and deployed on Logitech hardware, can be used to address these issues, enhancing the meeting participant experience and driving additional productivity during and after the meeting.
In this brief, you will learn about:
- Key challenges faced by organizations leveraging hybrid meetings
- The technology embedded in Logitech devices that has been designed to improve meeting experiences
- How generative AI technology delivered via Microsoft Copilot within the Teams environment can drive more productivity and efficiency during and after meetings
- How Logitech supports collaboration investments and customer choice
- How Logitech supports continuous innovation and an open ecosystem to improve meeting effectiveness
Download your copy of Logitech Enables Microsoft Copilot in Teams Rooms: Boosting Productivity and Engagement with Next-Generation AI Technology to learn how to manage the challenges of running and supporting hybrid meetings while improving the participant experience, productivity, and efficiency.
In partnership with:

Download Now
Author Information
Keith has over 25 years of experience in research, marketing, and consulting-based fields.
He has authored in-depth reports and market forecast studies covering artificial intelligence, biometrics, data analytics, robotics, high performance computing, and quantum computing, with a specific focus on the use of these technologies within large enterprise organizations and SMBs. He has also established strong working relationships with the international technology vendor community and is a frequent speaker at industry conferences and events.
In his career as a financial and technology journalist he has written for national and trade publications, including BusinessWeek, CNBC.com, Investment Dealers’ Digest, The Red Herring, The Communications of the ACM, and Mobile Computing & Communications, among others.
He is a member of the Association of Independent Information Professionals (AIIP).
Keith holds dual Bachelor of Arts degrees in Magazine Journalism and Sociology from Syracuse University.