The Future of
Decision Intelligence
is Here

Static reports can’t keep up with how fast markets, competitors, and buyers change.

Futurum replaces that model with the Futurum Intelligence Platform, an AI-powered,  self-service engine that puts the freshest market data, decision-maker insights, and vendor evaluations—all backed by Futurum analysts—at your fingertips.

6M+

Verified Data Points

50K+

Daily Market Signals

200+

Fortune 500 Clients

30

Seconds to Insight

Trusted by the world's most influential technology companies

The Futurum Difference

Decision-Ready Intelligence, Continuously Refreshed

Stop chasing the market. Make decisions with intelligence that stays current.

Static intelligence can’t keep up with how fast markets and buyers move. The Futurum Intelligence Platform combines continuously refreshed data, analyst expertise, and AI to deliver decision-ready intelligence that stays current as the world changes.

 

Static Intelligence

Living Intelligence

Futurum Signal

Always Live. Always Forward-Looking

Futurum Signal is a real-time, predictive vendor evaluation model.

It continuously ingests market signals, applies analyst-defined scoring, and forecasts vendor momentum 6–12 months ahead, so you can act on what’s happening now, not what was true last quarter.

Bring credibility to competitive decisions with analyst-backed vendor evaluations.

Download the latest Signal Report

Sales, Marketing and Service Platforms – Futurum Signal

Real-Time View in the Futurum Intelligence Platform

Real-time vendor scoring across five dimensions. Know who's leading, who's closing the gap, and where the market is heading next.

Analyst-Verified Intelligence

Every signal, score, and forecast is verified by domain experts who train the models, validate the data, and ensure every output is decision-ready.

Daniel Newman

CEO
Forbes, CNBC, 200+ Fortune 500 relationships

Tiffani Bova

Tiffani Bova

Chief Strategy & Research Officer
Former Gartner Research Fellow & Salesforce SVP

Dion Hinchcliffe

Dion Hinchcliffe

VP, CIO Practice
Enterprise Digital Transformation

Brad Shimmin

Brad Shimmin

VP & Practice Lead
AI Platforms & Data Intelligence

Futurum in the News

Highlighted Insights & Research

Applied Materials Q2 FY 2026 AI Capacity Expansion Fuels Equipment Demand
May 18, 2026
Article
Article

Applied Materials Q2 FY 2026: AI Capacity Expansion Fuels Equipment Demand

Brendan Burke, Research Director at Futurum, reviews Applied Materials Q2 FY 2026 earnings, focusing on AI-driven mix shift into leading-edge logic, DRAM, and advanced packaging, plus services growth tied to fab productivity....
Cerebras IPO
May 15, 2026
Article
Article

Cerebras’ $95B First Day Valuation Sizes Up the 2028 XPU Opportunity

Brendan Burke, Research Director at Futurum, reviews how Cerebras' $95B valuation reflects investor confidence in XPU market growth through 2030, backed by $24.6B in contracted backlog....
Unified Communications
May 15, 2026
Article
Article

RingCentral’s Customer Engagement Bundle for Microsoft Teams Raises the Stakes for Unified Communications

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, examines how RingCentral's Customer Engagement Bundle for Microsoft Teams redefines unified communications by embedding AI-powered calling, receptionists,...
Canva Claude
May 15, 2026
Article
Article

Can Canva and Claude for Small Business Kickstart the SMB AI Marketing Revolution?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, Canva and Claude's partnership transforms SMB marketing with AI-powered campaigns, challenging traditional creative agencies and legacy platforms....
Zoho Mail's Client Scripting
May 15, 2026
Article
Article

Will Zoho Mail’s Client Scripting Redefine Email as a Workflow-First Platform?

Keith Kirkpatrick, Vice President & Research Director, Enterprise Software & Di at Futurum, examines how Zoho Mail's Client Scripting feature embeds JavaScript automation directly into email workflows, enabling enterprises to...
Cisco Q3 FY 2026: AI Networking Momentum Drives Raised Outlook
May 15, 2026
Article
Article

Cisco Q3 FY 2026: AI Networking Momentum Drives Raised Outlook

Futurum Research reviews Cisco Q3 FY 2026 earnings, focusing on hyperscaler AI infrastructure demand, campus networking refresh momentum, and security positioning for agentic AI risks....
Can Claude for Small Business Bridge the AI Adoption Gap for Main Street America?
May 15, 2026

Can Claude for Small Business Bridge the AI Adoption Gap for Main Street America?

Anthropic launches Claude for Small Business, embedding AI into QuickBooks, PayPal, and HubSpot. Though 78% of organizations plan increased AI investment, most allocate minimal budgets to practical automation....

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