Futurum primary research

The New AI Workforce: Pressure, Productivity, and the Perception Gap

The people closest to AI trust it least — and your CEO probably isn’t the one setting AI strategy.

Futurum surveyed 775 technology leaders and practitioners on how AI is actually landing inside the enterprise. The findings cut against the prevailing narrative: nearly a third of leaders report pressure to overstate AI success, the most AI-fluent employees are the most worried about displacement, and strategy ownership has shifted decisively to the technical C-suite.

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Static reports can’t keep up with how fast markets, competitors, and buyers change.

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The Futurum Difference

Decision-Ready Intelligence, Continuously Refreshed

Stop chasing the market. Make decisions with intelligence that stays current.

Static intelligence can’t keep up with how fast markets and buyers move. The Futurum Intelligence Platform combines continuously refreshed data, analyst expertise, and AI to deliver decision-ready intelligence that stays current as the world changes.

 

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Futurum Signal

Always Live. Always Forward-Looking

Futurum Signal is a real-time, predictive vendor evaluation model.

It continuously ingests market signals, applies analyst-defined scoring, and forecasts vendor momentum 6–12 months ahead, so you can act on what’s happening now, not what was true last quarter.

Bring credibility to competitive decisions with analyst-backed vendor evaluations.

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ERP Platforms – Futurum Signal

Real-Time View in the Futurum Intelligence Platform

Real-time vendor scoring across five dimensions. Know who's leading, who's closing the gap, and where the market is heading next.

Analyst-Verified Intelligence

Every signal, score, and forecast is verified by domain experts who train the models, validate the data, and ensure every output is decision-ready.

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Highlighted Insights & Research

What Qualcomm’s Focus at IFA Berlin Signals About the Company’s Intelligent Edge Strategy
September 15, 2026
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What Qualcomm’s Focus at IFA Berlin Signals About the Company’s Intelligent Edge Strategy

Olivier Blanchard, research Director at Futurum, breaks down Qualcomm's Dragonwing Q-2390 and IQ-2390 edge AI chips, which debuted at IFA Berlin, and what they signal about Qualcomm's push beyond smartphones....
Cloudera and Mistral AI Deliver Sovereign Private Intelligence
September 15, 2026
Article
Article

Cloudera and Mistral AI Deliver Sovereign Private Intelligence

Brad Shimmin, VP and Practice Lead at Futurum, analyzes how Cloudera's partnership with Mistral AI brings sovereign AI and local model fine-tuning to hybrid and air-gapped enterprise data estates....
LogicMonitor Bets on Outside-In Observability for the AI Era
September 15, 2026
Article
Article

LogicMonitor Bets on Outside-In Observability for the AI Era

LogicMonitor's Outside-In Observability platform replaces legacy APM tools with Synthetics and Internet Performance Monitoring, offering 3,500+ global test locations and proactive visibility for agentic AI adoption in IT Operations....
Thales Embeds Cyber Defense Into Vietnam's Aviation Growth Story
September 15, 2026
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Thales Embeds Cyber Defense Into Vietnam's Aviation Growth Story

Thales elevates its role from component supplier to strategic digital transformation partner in Vietnam's aviation sector through dual agreements with Vietjet covering MRO services, cybersecurity, and AI capabilities....
Conduent's CITO Hire Signals AI-First Enterprise Transformation Push
September 15, 2026
Article
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Conduent's CITO Hire Signals AI-First Enterprise Transformation Push

Conduent appoints Narayanan Sundaresan as Chief Information and Technology Officer, bringing 28+ years of enterprise AI expertise to drive digital transformation as channel partners report overwhelming confidence in AI-powered growth....
Sword Group's H1 2026 Results Land as AI Consulting Demand Peaks
September 15, 2026
Article
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Sword Group's H1 2026 Results Land as AI Consulting Demand Peaks

Sword Group released its H1 2026 financial results replay on September 15, 2026, positioning the IT consulting firm within the highest-demand segment as AI consulting drives channel ecosystem growth toward...

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Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

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