Futurum primary research

The New AI Workforce: Pressure, Productivity, and the Perception Gap

The people closest to AI trust it least — and your CEO probably isn’t the one setting AI strategy.

Futurum surveyed 775 technology leaders and practitioners on how AI is actually landing inside the enterprise. The findings cut against the prevailing narrative: nearly a third of leaders report pressure to overstate AI success, the most AI-fluent employees are the most worried about displacement, and strategy ownership has shifted decisively to the technical C-suite.

The Future of
Decision Intelligence
is Here

Static reports can’t keep up with how fast markets, competitors, and buyers change.

Futurum replaces that model with the Futurum Intelligence Platform, an AI-powered,  self-service engine that puts the freshest market data, decision-maker insights, and vendor evaluations—all backed by Futurum analysts—at your fingertips.

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The Futurum Difference

Decision-Ready Intelligence, Continuously Refreshed

Stop chasing the market. Make decisions with intelligence that stays current.

Static intelligence can’t keep up with how fast markets and buyers move. The Futurum Intelligence Platform combines continuously refreshed data, analyst expertise, and AI to deliver decision-ready intelligence that stays current as the world changes.

 

Static Intelligence

Living Intelligence

Futurum Signal

Always Live. Always Forward-Looking

Futurum Signal is a real-time, predictive vendor evaluation model.

It continuously ingests market signals, applies analyst-defined scoring, and forecasts vendor momentum 6–12 months ahead, so you can act on what’s happening now, not what was true last quarter.

Bring credibility to competitive decisions with analyst-backed vendor evaluations.

Download the latest Signal Report

ERP Platforms – Futurum Signal

Real-Time View in the Futurum Intelligence Platform

Real-time vendor scoring across five dimensions. Know who's leading, who's closing the gap, and where the market is heading next.

Analyst-Verified Intelligence

Every signal, score, and forecast is verified by domain experts who train the models, validate the data, and ensure every output is decision-ready.

Futurum in the News

Highlighted Insights & Research

Partners Weary on SaaS as Infrastructure Surges Again
September 1, 2026
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Partners Weary on SaaS as Infrastructure Surges Again

Alex Smith, VP & Practice Lead at Futurum, shares insights on how the partner ecosystem is shifting from SaaS to infrastructure and custom services like AI consulting as new growth drivers in...
Abridge's 4,000-Clinician Expansion Proves AI ROI Compounds With Use
September 3, 2026
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Abridge’s 4,000-Clinician Expansion Proves AI ROI Compounds With Use

WashU Medicine and BJC Health expanded Abridge to 4,000 clinicians after pilot data proved AI ROI compounds over time, with documentation savings growing from 8% to 15% and after-hours reductions...
Kaseya Bets on Compliance to Unlock Regulated-Industry MSP Deals
September 3, 2026
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Kaseya Bets on Compliance to Unlock Regulated-Industry MSP Deals

Kaseya's Connect Edge summit unveiled FIPS 140-3 validated cryptography and native Apple MDM for Datto RMM, enabling MSPs to capture government, healthcare, and defense contracts previously locked behind compliance barriers....
PA Consulting Bets on Sovereign AI as Regulated Sectors Demand More
September 3, 2026
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PA Consulting Bets on Sovereign AI as Regulated Sectors Demand More

PA Consulting has joined a Cosine-led coalition to co-design Lumen Sovereign, the UK's first fully sovereign frontier AI model targeting highly regulated sectors where data residency and governance are critical...
Can Liquibase Close Europe's Database Governance Gap?
September 2, 2026
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Can Liquibase Close Europe’s Database Governance Gap?

Liquibase and knowmad mood Germany partner to close a critical compliance gap: 96.5% of enterprises run AI on production databases, yet only 28.1% enforce standardized governance across DACH, BeNeLux, and...
Dexian Bets on Latin America With Rox Partner Acquisition
September 2, 2026
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Dexian Bets on Latin America With Rox Partner Acquisition

Dexian acquired Brazil-based Rox Partner to expand its Latin America footprint and specialized capabilities in data engineering, AI/ML, analytics, and cybersecurity—addressing enterprise demand for nearshore expertise....

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Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

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