Yet 96% of buyers research purchases online, regardless of where the transaction occurs, indicating an ongoing need for both online and offline channels.
— Klevu Live View, part of the Klevu Merchant Center, Expands the AI-Powered Search and Discovery Tool into a Campaign Analytics Console to Monitor Performance, Optimize Keywords, Marketing Campaigns, and Search Results—
Over 85% of brands grappled with changing customer behaviour and journeys in the last 18 months, leading to a focus on customer engagement and adoption of customer-led operating models.
New research reveals speed of response is most important factor for 23% of consumers; highlights perception gap between consumer expectations and brand performance
