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Category: Enterprise Software, & Digital Workflows

Clint Wheelock
Clint Wheelock

Building a ‘Personal Bank in a Digital Age’ With a 360-degree Customer View

Clint Wheelock
Clint Wheelock

Delivering a Personalized and Consistent Patient Call Center Experience

Shelly Kramer

Ogilvy UK Takes a Stand for Authenticity in Influencer Marketing

Futurum’s lead analyst Shelly Kramer responds to Ogilvy UK’s plan to phase out collaboration with influencers who edit their faces and bodies with insight into the social impact of authenticity and diversity in modern marketing practices.
Daniel Newman

SAP Pulls Completely Out of Russia

The Six Five team dives into SAP pulling out of Russia.
Daniel Newman

SAP Earnings

The Six Five team discusses the latest SAP earnings.
Shelly Kramer

Cisco Telenor Partnership is All About Addressing the Digital Divide and Spurring Digital Transformation

Cisco Telenor Partnership is All About Addressing the Digital Divide and Spurring Digital Transformation
Shelly Kramer

Salesforce Renames Tableau CRM ‘Salesforce CRM Analytics’

Futurum principal analyst Shelly Kramer provides analysis of Salesforce’s renaming of its Tableau CRM product to Salesforce CRM Analysis and discusses the impact of recently announced features to be rolled out this summer.
mdiamond@futurumresearch.com

Amazon Web Services and Google Cloud Roll Out New Training and Certifications in a Move Designed to Enhance Channel Partner Offerings

Futurum analyst Michael Diamond discusses recent announcements by Amazon Web Services and Google Cloud around the roll out of additional training and certification programs, exploring why these programs are not only good for channel partners looking to transform their business models, they’re smart move for the hyperscalers as well.
visual engagement
Keith Kirkpatrick

Using Visual Engagement Techniques to Improve Customer Support

Visual Tools Help Clarify Customer Descriptions of Problems and Speed Time to Resolution
mdiamond@futurumresearch.com

Google’s iFixit Partnership Strengthens the Company’s Sustainability Initiatives and Addresses Customer Needs in the Process

Futurum analyst Michael Diamond explores Google’s new partnership with iFixit and discusses how it ticks boxes on sustainability and working towards a more circular economy, affords the company with some potential to gain marketshare in the smartphone arena, and also helps better serve the needs of customers.
Shelly Kramer

Zoom for Government Earns Provisional IL4 Authorization from Department of Defense

Futurum’s principal analyst Shelly Kramer examines the impact of Zoom for Government achieving Provisional IL4 Authorization from the Department of Defense and why that’s an important accomplishment for the video conferencing and collaboration leader.
Daniel Newman

Qualcomm and Stellantis Announce Multi-Year Deal to Bring Snapdragon Digital Chassis Tech to New Vehicles

Qualcomm and Stellantis announced a multi-year agreement to bring Snapdragon® Digital Chassis Solutions to 14 Stellantis brands. Futurum’s Daniel Newman breaks down the details of the deal, offering insight into how this partnership continues to drive Qualcomm’s automotive ambitions forward.
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