SpaceX Launches Second Starlink Mission This Month: Breaks Booster Record

SpaceX successfully launched its second Starlink satellite mission this month. In addition to beefing up the number of satellites in its broadband internet constellation and continuing its satellite rideshare efforts, SpaceX also broke a record for using the same booster for the sixth time.

REvil Ransomware Breach Targets Jack Daniel’s Parent Brown-Forman — Steals 1 TB of Data

The REvil ransomware cyber gang claims to have attacked Brown-Forman, the owner of Jack Daniel’s and other popular liquor brands. The sophisticated ransomware gang claims to be holding 1TB of Brown-Forman corporate data for ransom, including employee information, pledging to leak the data in batches if the company does not respond to its demands. Brown-Forman has released few details about the attack, and claims “There are no active negotiations.”

Cloud Announcements Indicate Continued Momentum to Cloud — Futurum Tech Webcast

In this episode of the Futurum Tech Webcast, analysts Sarah Wallace and Daniel Newman cover recent announcements from major tech brands, indicating a continued momentum to cloud. HPE, Oracle, Microsoft, AWS, IBM and Adobe, and IBM, Red Hat and SAP — all shifting into overdrive, many partnering in innovative ways, to help companies on their digital transformation journeys.

Ford Bronco Surpasses Expectations: Comes With Advanced Tech

The 2021 Ford Bronco exceeds expectations with 150,000 preorders and comes with new tech that includes next-generation infotainment system and a digital trail mapping feature that lets owners plan, record and share their experiences via an app.

VW And AWS Open Industrial Cloud Project to Partners

VW And AWS open their industrial cloud project to other manufacturing and technology companies and it’s apparent that the companies did their due diligence in terms of partners on this front. Both tout the involvement of Siemens, which is an AWS Advanced Technology Partner, and has been an integration partner for the industrial cloud project from the beginning. I’ll be looking for good things ahead as a result of this partnership.

Google Extends Work From Home Policy Through End of June 2021

Google joins the growing list of large corporations extending work from home policy, extending through the end of June 2021. We see this as a continuing trend from many large corporations and it’s exciting to watch the technology solutions serving this new “future of the workplace” evolve and organizations and employees adapt.

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The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

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And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

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If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

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