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What we do
Business Economic Value
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2025 Research Agenda: Key Topics and Coverage Areas
Futurum Research 2025: Key Issues and Predictions
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Author:
Alex Gaw
April 5, 2022
Alex Gaw
Industry News
Customer Wins for Workday, Informatica, SAS, Freshworks, and Five9
CX Benefits Enjoyed by Gorillas, Saudi Airlines, The Nature Conservancy, Collinson Group, and European Tour
April 4, 2022
Alex Gaw
Industry News
M&A and Funding: Leapsome, Level AI, Alliants, AmplifAI, and Optimove
Four CX Firms Secure Fresh Funds; Optimove Acquires Kumulos
CRM
,
Customer Data Platform
,
Employee Experience
April 1, 2022
Alex Gaw
Industry News
New Research from AllCloud, Uberall, MIT SMR, Macro 4, and Sorted
Reports Tackle Middle Market and Salesforce, Hybrid Customer Journeys, AI for CX Champions, UK Self-Service, and Delivery Experience
Customer Experience
March 29, 2022
Alex Gaw
Industry News
Google Launches Cloud Contact Center AI Platform
Expanding From Former Suite of Services, Platform Features AI, Scalability, and CRM Integration
Cloud
,
Contact Center
March 28, 2022
Alex Gaw
Industry News
Customer Wins for Talkdesk, Veeva, Keap, Adobe, Walgreens, and Microsoft
Happy Customers Include Iberostar, Teva Pharmaceuticals, Fully Promoted, and BMW Group
March 24, 2022
Alex Gaw
Industry News
Zeta Acquires ArcaMax to Enhance Data Cloud
The Deal Will Also Extend Zeta Marketing Platform Capabilities
Cloud
,
Data Analytics
March 23, 2022
Alex Gaw
Industry News
North Highland Acquires Decooda to Accelerate Data-Driven Insights
Acquisition Will Show the “Why” Behind What Motivates Customers or Employees
Customer Experience
,
Employee Experience
March 22, 2022
Alex Gaw
Industry News
Funding and M&A: Emplifi, Birdeye, inFeedo, Affogata, and Dixa
CX Firms Make Waves, Generate Fresh Capital and Equity Investments
March 21, 2022
Alex Gaw
Industry News
New Research from Frost & Sullivan, Qualtrics, Mendix, Nudge, and Yotpo
Reports Tackle Organizational, Worker, and Consumer Issues
Customer Experience
,
Cybersecurity
,
Employee Experience
March 21, 2022
Alex Gaw
Industry News
Human-Centered Design and Personnel Are Key to CX Improvements
Officials from VA, USCIS, NetImpact, and ServiceNow Offer Assessment in CX Forum
March 17, 2022
Alex Gaw
Industry News
Customer Wins for Sprinklr, goHappy, Algolia, Veeva, and ActiveCampaign
Customers From New Collaborations Include BWT Alpine F1 Team, Hand & Stone Massage, Gymshark, Tec-Med, and Made For Freedom
CRM
March 16, 2022
Alex Gaw
Industry News
IRS Creates Taxpayer Experience Office to Improve Taxpayer CX
New Office Will Focus on Bettering All Aspects of Taxpayer Transactions
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