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Zoho Advances BI and Analytics Market with New Self-Service Platform; Transforms Relationships Between Businesses and Their Data

Platform delivers new AI-powered data preparation and management capabilities, deeper augmented analytics, improved data visualization and analysis to create actionable, industry-leading business insights

Austin, Texas – July 13, 2021 — Zoho Corporation, a leading global technology company, today announced its new Business Intelligence (BI) Platform — an AI-driven data analytics solution empowering businesses to surface precise and actionable insights through self-service data preparation and augmented analytics. Combining newly launched Zoho DataPrep with an enhanced version of Zoho Analytics, Zoho’s end-to-end self-service BI Platform enables organizations to cleanse, unify, and analyze cross-departmental data, obtain an encyclopedic view of the company, and ultimately move toward a more competitive business strategy based on real-time insights.

Zoho’s BI Platform brings together pre-built, visual dashboards, comprehensive data integrations, data preparation, augmented and embedded BI, security and privacy capabilities, flexible deployment models (cloud or on-premise), and scalability. Below are four standout pillars of this platform, which allow businesses to perform better and remain competitive in their industries:

  • Augmented Data Prep and Management- Zoho DataPrep, a new application, is an AI and machine learning-driven self-service data preparation tool. The addition of Zoho DataPrep to the BI Platform allows business users to easily create and manage data pipelines that enable them to integrate, model, cleanse, transform, enrich, and catalogue data before making it ready for analysis.
  • Data Stories – Zoho’s BI Platform now offers an integrated enterprise portal builder (Zoho Sites) and presentation software (Zoho Show). Embedding live reports and dashboards into a website or presentation allows administrators to wrap additional context around data and foster more immersive discussion on business matters. Data Stories reduces friction within an organization, so that businesses can be data-driven without needing to learn new tools.
  • Augmented Analytics – Ask Zia, Zoho’s conversational AI, enables business users — with or without technical know-how — to surface data through natural language querying. Additionally, the all-new Zia Insights provides textual narration of key insights from reports and dashboards, which significantly reduces the time and effort required to explore data and glean insights. Zia Insights also includes what-if capability, enabling scenario analysis for effective decision-making.
  • Marketplace – Through Zoho Marketplace, an apps marketplace, Zoho is enabling partners to develop and publish analytical apps and integrations to complement Zoho Analytics users, thereby strengthening the BI and Analytics platform. Another dimension is the launch of deep native analytical apps, with domain-specific advanced analytics, in third-party marketplaces such as Shopify, ServiceNow and Atlassian.

The new Zoho BI Platform is built for scale and is extensible to more than 250 data sources—including Zendesk, HubSpot, Microsoft, Mailchimp, Stripe and Google—allowing businesses to integrate and analyze data sourced from diverse third-party systems. Blending with outside data sources has always been one of the key strengths of Zoho Analytics, and a value demonstrated by the fact that 60%of existing users have chosen it as their BI tool while solely running on non-Zoho applications and data sources.

The BI platform gives users on-demand insight into operational data to inform critical business decisions with the support of Zia, Zoho’s AI tool. Zia augments data preparation and visualization by using natural language querying and generation, text narration of key insights from reports and dashboards, and cognitive and advanced analytics. These self-service and real-time capabilities make it possible to capture actionable data insights to boost operational efficiency and productivity.

With more than 50,000 organizations already using it, Zoho Analytics has consistently been one of the company’s fastest growing products. Within the last two years, Zoho Analytics has grown by 30% YoY with a 40%YoY increase in the enterprise segment. The application has seen a 10% jump in customers switching from competitive platforms. Also, 50% of the customers have chosen Zoho Analytics after evaluating multiple competitive BI products. With this new BI Platform, Zoho expects above 45% YOY revenue growth.

Statements for Media:

“We originally chose the Zoho BI platform because Zoho Analytics was able to give us a complete 360-degree view of our customer journey and made it easy to blend data from multiple systems to do so. It’s only continued to innovate. While we used to spend a lot of time writing and maintaining custom scripts to import data, fix errors, and transform the data, the new platform has helped us eliminate custom scripts and manual data preparation. With Zoho DataPrep, we easily found the errors in the data and fixed them all from within the tool, and are now able to completely automate data preparation. This brings immense value to our organization as we are able to get the most relevant and accurate insight into our company-wide analytics while spending our time on more valuable tasks.” – Claudio Cabeza, Director of Grupo Premo

“Self-service data preparation, computer-augmented analysis and in-context story telling are three important, emerging capabilities that set industry-leading BI and analytics platforms apart. The ability to build and share analytic apps is yet another differentiator, so I’m particularly excited to see Zoho enabling customers to publish breakthrough, data-driven applications” – Doug Henschen, principal analyst at Constellation Research

“For data to be a true catalyst of business growth, there can’t be any gaps in the collection, management, or analysis process. Too few BI platforms in the market excel in both data preparation and analytics, which leaves businesses with weak — or worse, flawed — insights. Zoho’s BI Platform is industry-leading because it ensures organizations are acting on legitimate data, which can be effectively leveraged to determine new revenue streams, refocus funds, drive productivity, and overall gain a competitive edge among peers in their market.” – Raju Vegesna, Chief Evangelist for Zoho

“Data is now the lifeblood of any organization of every size. The ability to harness analytics and transform it into actionable insights is a strategic imperative — and something that is now far too important to be held hostage by an enterprise analytics or business intelligence team. For this reason, a new generation of self-service-first tools, such as Zoho’s new BI platform, are changing the way organizations look at the entire data-to-insight pipeline. This democratized approach enables organizations to put the power of data — from collection, through cleaning and analysis, to insight — into the hands of those who are best positioned to act upon it, and create competitive advantage as a result.” – Charles Araujo, Principal Analyst, Intellyx

Pricing and Availability

Zoho BI Platform, which includes Zoho Analytics and Zoho DataPrep, is available immediately in two versions, cloud and on-premise. For monthly option, the cloud version is $8 per user, per month. The on-premise version is $30 per user, per month. For annual option, the cloud version is $96 per user, per year. The on-premise version is $360 per user, per year.

Zoho DataPrep is also available as a standalone. The standard plan starts at $40 per month for 2 million rows including 3 users while the enterprise plan is highly customizable and the pricing is based on the customization. For more information, please visit https://www.zoho.com/analytics/

Disclaimer: All trademarks, product names, and company names cited herein are the property of their respective owners.

About Zoho

With 50+ apps in nearly every major business category, including sales, marketing, customer support, accounting and back office operations, and an array of productivity and collaboration tools, Zoho Corporation is one of the world’s most prolific software companies.

Zoho is privately held and profitable with more than 9,000 employees. Zoho is headquartered in Austin, Texas, with international headquarters in Chennai, India. Additional offices are in the United States, India, Japan, China, Singapore, Mexico, Australia, the Netherlands, and the United Arab Emirates.

Zoho respects user privacy and does not have an ad-revenue model in any part of its business, including its free products. More than 60 million users around the world, across hundreds of thousands of companies, rely on Zoho every day to run their businesses, including Zoho itself. For more information, please visit www.zoho.com

Media Contact

Sandra Lo
Zoho Corporate PR
[email protected]

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

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