Unifonic Launches Rebrand at LEAP 2022

Riyadh, Saudi Arabia – 2 February, 2022 – Unifonic has unveiled its new brand at LEAP, the global technology event held in Riyadh from 1-3 February. As Unifonic continues to develop its customer engagement platform with innovative products that meet emerging demands, its brand has evolved to showcase its vision to create real moments of connection between people and companies. This is another major milestone in the evolution of Unifonic and arrives as part of an exciting period of growth following the company’s recent $125M Series B funding round, led by SoftBank Vision Fund 2 and Sanabil Investments.

Ahmed Hamdan, Unifonic CEO and Co-Founder said: “Unifonic is a much different company than we were five years ago. We have been evolving rather quickly by building new solutions for our customers, entering new markets, and growing our team, and felt it was time to update our brand to better fit our vision and personality. This new brand brings people to the center of that vision, which is to create better moments between people and companies.

Hamdan added: “It’s fantastic to see global technology events like LEAP taking place in Saudi Arabia, where the pace of digital transformation has been rapid over the past five years. We’re extremely proud to be involved as a homegrown Saudi company, sharing knowledge and best practices alongside many major global technology players. As such, this landmark exhibition was the perfect opportunity to share our dynamic new brand for the first time.”

The sophisticated, modern brand features reinforce Unifonic’s reputation as a leader within the B2B Communications Platform as a Service (CPaaS) sphere. Embarking on its next stage of development, Unifonic will continue to invest in the Kingdom and strengthen its relationship with existing clients as it explores further expansion in the MENA region and beyond.

At Leap, Unifonic will be showcasing new additions to its solutions including:

  • Flow Studio: a visual design tool that helps decision-makers without coding skills to automate and orchestrate workflows across chatbots, IVR, NPS process, notifications, marketing campaigns, and more.
  • Notice: a turn-key notification solution that helps enterprises reach their customers over the channel of their choice to deliver critical notifications while saving significant costs.
  • Number masking: most useful in last-mile delivery or field service communications, which enables businesses to connect employees to customers while keeping their real phone numbers hidden. This helps to foster a relationship of trust by safeguarding customers’ privacy.

Organizations rely on Unifonic to maximize customer engagement and optimize communication returns on investment. From SMS for online banking to WhatsApp vaccination requests, Unifonic empowers organizations to transform customer experience while allowing them to focus on core business activities without maintaining costly communication infrastructures.

Unifonic’s new branding is now visible on their website, their platform, and all social media channels and blog.

Visit unifonic.com and download the press kit for more information.
Find Unifonic at LEAP; stall H4.D20


Media contact:

Karim Sharawi – Unifonic
press@unifonic.com
 
Samantha Armstrong – The PR Company
samantha@the-prcompany.com

About Unifonic:

Unifonic is a customer engagement platform that enables organizations to delight customers with remarkable omnichannel experiences. By unifying communication channels, messaging apps, and chatbots, Unifonic streamlines conversations at every touchpoint throughout the customer journey.

As newer channels emerge and user preferences change over time, organizations rely on Unifonic to maximize customer engagement and optimize communication ROI. Unifonic solutions help clients reach customers on their favorite channel to ensure that every interaction makes a positive impact.

From SMS one-time passwords or WhatsApp vaccination requests to voice surveys and many more, Unifonic empowers organizations to transform customer experience with seamless conversations that improve customer satisfaction while allowing them to focus on core business activities without maintaining costly communication infrastructures.

Unifonic connects enterprises like Saudi Electricity Company, Ministry of Health, Absher, Uber, Aramex, Noon, as well as leading banks and financial institutions throughout the region, in addition to health, education, travel, e-commerce, and logistics sectors worldwide.

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

She brings more than 20 years of experience in technology research and marketing; prior to her current role, she was a Research Analyst at Omdia, authoring market and ecosystem reports on Artificial Intelligence, Robotics, and User Interface technologies. Sherril was previously Manager of Market Research at Intrado Life and Safety, providing competitive analysis and intelligence, business development support, and analyst relations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

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