Menu

Kudos® Accelerates Market Dominance in Employee Recognition with Announcement of Growth Equity Investment by CBGF

Canadian tech innovator is shaping company culture and driving employee performance amidst global shifts in employee expectations and widespread turnover.

CALGARY, Alberta, Dec. 6, 2021 /PRNewswire/ — Market-leading employee recognition, people analytics, and organizational communications platform Kudos®, Inc. (“Kudos®”) announces Canadian Business Growth Fund’s (CBGF) $10 million minority equity investment in the rapidly expanding company. The Canadian tech firm began an accelerated growth trajectory with unprecedented growth at the end of Q4 2020 and has only continued to build momentum from there. This investment further positions Kudos® for global expansion; Calgary-based Kudos® is expected to double its headcount to 120 employees in the Calgary area and across Canada by the end of 2022.

Kudos® is taking a bold position in the HR and work technology market through their proprietary Performance Recognition™ approach that puts recognition first and creates lasting organizational performance and culture changes. Other rewards-focused vendors only generate short-term behavioral changes. In contrast, Kudos® continues to invest in technology to better understand employee behaviors, identify performance at all levels, and promote positive workplace culture.

Kudos®’ recognition-first approach provides companies with meaningful insights through Kudos® Analytics. These built-in people analytics empower clients to assess pain points to prevent employee turnover, drive performance amongst their teams, and develop a better understanding of their employee experience.

Kudos® is used in 80 countries by clients operating in a broad range of industries with remote, field, hybrid, and on-site teams. The Kudos® platform addresses many of the root causes of employee disengagement – a major contributing factor to the Great Resignation many employers are experiencing.

“Today’s multi-generational workforce has unique needs and expectations, exacerbated by a shift to remote and hybrid environments. Creating culture online is hard. High-performing organizations are adapting quickly – they are committed to measuring and enabling employee recognition, culture, and performance.” said Muni Boga, CEO and Co-Founder of Kudos®. “Kudos® is a strategic technology partner for such organizations. This investment from CBGF will empower us to help more organizations worldwide make the necessary shift towards long-term employee enablement and improved company performance.”

“As the forces of the Great Resignation continue to impact companies across the world, Kudos® is positioned to fuel employee retention through long-term culture optimization, meaningful, and effective employee recognition, and impactful communication,” said George Rossolatos, CEO of CBGF. “At CBGF, we value growth through innovation and have an organizational commitment to put our employees first to best support our partnerships. That natural value-alignment with the great work Kudos® is doing makes this partnership a natural fit – we look forward to the growth ahead.”

About Kudos®: Kudos® is an employee engagement, culture, and analytics platform, that harnesses the power of peer-to-peer recognition, values reinforcement, and open communication to help organizations boost employee engagement, reduce turnover, improve culture, and drive productivity and performance. Kudos® uses unique proprietary methodologies to deliver essential people analytics on culture, performance, equity, and inclusion, providing organizations with deep insights and a clear understanding of their workforce. Based in Calgary, Alberta, Canada, the Kudos® platform is used in over 80 countries on six continents in a wide variety of industries and languages.

About CBGF: The Canadian Business Growth Fund (CBGF) provides long-term, patient, minority capital to ambitious entrepreneurs to fund growth and expansion of mid-market businesses with investments between $3 to $20 million. An evergreen investment fund with capital commitments of $545 million, CBGF is committed to long-term partnerships with the companies it invests in. As part of its mission to drive growth, CBGF connects business leaders and sector experts to help its partner businesses achieve their full potential. For companies seeking investment opportunities, please email us at [email protected]. To learn more, please visit us at www.cbgf.com.

SOURCE Kudos

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

Latest Insights:
CoreWeave ARENA is AI Production Readiness Redefined
February 17, 2026
Article
Article

CoreWeave ARENA is AI Production Readiness Redefined

Alastair Cooke, Research Director, Cloud and Data Center at Futurum, shares his insights on the announcement of CoreWeave ARENA, a tool for customers to identify costs and operational processes for deploying production...
Applied Materials Q1 FY 2026 AI Demand Lifts Outlook
February 17, 2026
Article
Article

Applied Materials Q1 FY 2026: AI Demand Lifts Outlook

Brendan Burke, Research Director at Futurum, analyzes Applied Materials’ Q1 FY 2026, highlighting AI-driven mix to leading-edge logic, HBM, and advanced packaging, new product launches, and services leverage....
Can Proofpoint Secure the Intent of the Autonomous Agent
February 17, 2026
Article
Article

Can Proofpoint Secure the Intent of the Autonomous Agent?

Fernando Montenegro, VP at Futurum, analyzes Proofpoint’s acquisition of Acuvity and the strategic move to secure autonomous AI agents and "Read-Write AI" workflows....
Arista Networks Q4 FY 2025 Revenue Beat on AI Ethernet Momentum
February 16, 2026
Article
Article

Arista Networks Q4 FY 2025: Revenue Beat on AI Ethernet Momentum

Futurum Research analyzes Arista’s Q4 FY 2025 results, highlighting AI Ethernet adoption across model builders and cloud titans, growing DCI/7800 spine roles, AMD-driven open networking wins, and a Q1 guide above consensus....
Latest Research:
February 17, 2026

A Shift from Technology to Intelligence: The Rise of the Frontier Partner

Discover the Orchestration Era of enterprise AI. Frontier Partners: AI-first firms building original, agent-based solutions for business transformation....
Arm at the Center of the AI & Data Center Revolution
February 10, 2026
Research
Research

Arm at the Center of the AI & Data Center Revolution

In Arm at the Center of the AI & Data Center Revolution, Futurum Research examines how Arm’s scalable IP, partner ecosystem, and software enablement are positioning it as a unifying...
Accelerating Enterprise AI: From Complexity to Competitive Advantage
February 9, 2026
Research
Research

Accelerating Enterprise AI: From Complexity to Competitive Advantage

In Accelerating Enterprise AI: From Complexity to Competitive Advantage (January 2026), Futurum Research—completed in partnership with Dell Technologies—explores how enterprises can reduce AI complexity by pairing a programmatic AI lifecycle...

Book a Demo

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.