Press release, Copenhagen, 3 February 2022
Danish kitchen provider Kvik is cooking up a new marketing plan to boost expansion across its thirteen regions of operation. To support this plan, Kvik joins Agillic to facilitate personalised communication and further enhance its customer journey.
Danish company Kvik offers kitchens, bathrooms and wardrobes in minimalist Danish design, and at a minimal price. Though it already has stores in thirteen countries, Kvik is growing rapidly, with plans to open over 100 more shops by 2024. To turn up the volume on these initiatives, Kvik has chosen Agillic with Gold solution partner NexusOne to deliver the solution and support the platform implementation and utilisation.
Kvik operates with a multitude of tech systems, from design programs to ERP, POS, and more. To manage the data touch points across systems, and translate it into relevant communications, Kvik chose to onboard Agillic with customer data partner Tealium. The standard connector between Agillic and Tealium allows Kvik to create and execute highly personalised communication based on data from many disparate sources.
With these new capabilities, Kvik is setting out to optimize its customer journey, to lay the groundwork for successful meetings before the customer gets through the door, and to nurture the relationship once they leave with a new kitchen. As such, Kvik is optimising its unused commercial potential with a focus on utilising data across the whole customer journey.
Antony Gibson, Senior Partner & Alliances Manager EMEA at Tealium, comments:
‘Winning a client like Kvik together with Agillic is a strong testimonial to our powerful joint offering. A client like Kvik needs to collect data from across its tech systems and channel it back to its customers with marketing strength, making a Tealium-Agillic combination the perfect choice. Tealium is the beating heart pumping data into Agillic, where it can be activated into personalised customer communications.’
Says Agillic’s CCO, Bo Sannung:
‘We are very glad to help yet another established company grow into a new phase and optimise its customer lifecycle communications. With its ambitious expansion plans, Kvik will gather and deploy more data than ever before to send the right message at the right time to build customer relationships. Combined, Agillic and Tealium offer the data flexibility and omnichannel capabilities to support these plans.’
For further information, please contact
Emre Gürsoy, CEO, Agillic A/S
+45 3078 4200
emre.gursoy@agillic.com
About Agillic A/S
Agillic is a Danish software company offering brands a platform through which they can work with data-driven insights to create, automate and send personalised communication to millions. Agillic is headquartered in Copenhagen, Denmark, with sales and R&D teams in Berlin, Malmö, Oslo, Cluj-Napoca and Kiev.
Agillic A/S Nasdaq First North Growth Market Copenhagen: AGILC
Masnedøgade 22 – Copenhagen – Denmark
Author Information
As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.
She brings more than 20 years of experience in technology research and marketing; prior to her current role, she was a Research Analyst at Omdia, authoring market and ecosystem reports on Artificial Intelligence, Robotics, and User Interface technologies. Sherril was previously Manager of Market Research at Intrado Life and Safety, providing competitive analysis and intelligence, business development support, and analyst relations.
Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.
