Menu

Glia and Clinc Partner to Transform the Customer Experience for Financial Institutions

Clinc integrates virtual banking assistant into Glia’s Digital Customer Service platform

NEW YORK – Dec. 9, 2021 – Glia, a leading provider of Digital Customer Service, today announced its partnership with Clinc, a leader in conversational Artificial Intelligence technology for banking. The integration of Clinc’s technology into Glia’s Digital Customer Service platform will allow financial institutions to modernize customer interactions for the digital world.

Clinc’s conversational AI platform uses natural language processing that understands how people really talk; the AI learns patterns in speech to recognize slang and understand contextual tools. Through the integration with Glia, Clinc’s virtual banking assistant can respond to inquiries, and when more complex inquiries occur, it can seamlessly transfer interactions to customer service representatives through Glia’s live chat if needed. This eliminates the need for customers to ever reauthenticate, provide context or leave the digital channel, boosting efficiencies and enhancing customer satisfaction.  

“Glia has a strong reputation and impressive traction in the financial services space; they understand that the future is digital,” said John Lichtenberg, CMO at Clinc. “As branches across the country continue to close, digital channels have become the primary touchpoint between financial institutions and their customers. Banks and credit unions must not only offer an exceptional digital banking experience but must improve support and engagement models within these channels as well, backed by intelligent and powerful AI. With Glia, we’re helping more institutions modernize the customer experience to meet new demands.”

Clinc’s virtual banking assistants have the capacity to communicate with customers in a human-like way; the technology has 82% CSAT and 90% containment rates. Through this partnership, customers will be provided with convenient, efficient support and can communicate with their financial institution through whichever methods they prefer, including messaging, video banking and voice, and guide them using CoBrowsing

“Clinc’s virtual banking assistants are able to communicate with customers in a natural, intuitive way, making engagements more successful and productive,” said Steven Kaish, SVP, Product Marketing and Alliances at Glia. “Integrating Clinc’s technology into our Digital Customer Service platform will allow us to better support financial institutions by enabling them to leverage a strategic blend of automation and the human touch. Together, we’re helping banks and credit unions enhance customer engagements, cut costs and more seamlessly scale.” 

About Glia

Glia is reinventing how businesses support their customers in a digital world. Glia’s solution enriches web and mobile experiences with digital communication choices, on-screen collaboration and AI-enabled assistance. Glia has partnered with more than 200 banks, credit unions, insurance companies and other financial institutions across the globe to improve top and bottom-line results through Digital Customer Service. The company has won numerous awards for its innovation – most recently recognized by Gartner as a Cool Vendor for 2020, and raised over $100 million in funding from top investors. Visit glia.com to learn more.

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

Latest Insights:
ASUSTeK Q4 FY 2025 Results Highlight Server Mix Shift and AI-Led Portfolio Expansion
March 17, 2026
Article
Article

ASUSTeK Q4 FY 2025 Results Highlight Server Mix Shift and AI-Led Portfolio Expansion

Olivier Blanchard, Research Director, Intelligent Devices at Futurum, reviews ASUSTeK’s Q4 2025 earnings, focusing on AI server momentum, portfolio shifts across PCs, and 2026 guidance implies for execution in a higher-cost environment....
AWS Rises to the Agentic AI Moment With Cerebras Integration for Fast Inference
March 17, 2026
Article
Article

AWS Rises to the Agentic AI Moment With Cerebras Integration for Fast Inference

Brendan Burke, Research Director at Futurum, examines how the AWS-Cerebras partnership deploys disaggregated inference architecture through Amazon Bedrock, pairing Trainium prefill with Cerebras decode to target industry-leading speed....
NVIDIA Agent Toolkit
March 16, 2026
Article
Article

At GTC 2026, NVIDIA Stakes Its Claim on Autonomous Agent Infrastructure

Nick Patience and Mitch Ashley, analysts at Futurum, examine NVIDIA's Agent Toolkit announcements at GTC 2026, covering NemoClaw, AI-Q, the Nemotron Coalition, and what they mean for enterprise agentic AI adoption....
Could The Qualcomm-Neura Collaboration Accelerate Standardization and Codevelopment in Robotics
March 16, 2026
Article
Article

Could The Qualcomm-Neura Collaboration Accelerate Standardization and Codevelopment in Robotics?

Olivier Blanchard, Research Director & Practice Lead, Intelligent Devices at Futurum, examines Qualcomm and NEURA’s collaboration to build physical AI reference architectures for cognitive robotics, focusing on standardization....
Latest Research:
How Google Is Constructing the Path for AI-Generation Developers
March 13, 2026
Research
Research

How Google Is Constructing the Path for AI-Generation Developers

In this market brief by Futurum Research, in partnership with Google Cloud, we explore how Google’s approach to AI development aims to accelerate innovation, reduce friction for developers, and help...
SiTime's Titan Platform and the Importance of MEMS Resonators
March 4, 2026
Research
Research

SiTime’s Titan Platform and the Importance of MEMS Resonators

In our latest market report, SiTime’s Titan Platform and the Importance of MEMS Resonators, completed in partnership with SiTime, Futurum Research examines how Titan’s miniaturization, integration, and resilience advantages could...
Nokia’s Global Data Center Network Migration: From Legacy Complexity to Automated, Reliable Operations
March 3, 2026
Research
Research

Nokia’s Global Data Center Network Migration: From Legacy Complexity to Automated, Reliable Operations

In our latest report, Nokia’s Global Data Center Network Migration: From Legacy Complexity to Automated, Reliable Operations, completed in partnership with Nokia, Futurum Research details Nokia IT’s automation-first data center...

Book a Demo

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.