Daniel Brousseau Joins Medallia to Help Financial Services Firms Elevate Experience Management

CX leader in banking and consulting joins Medallia to help financial services leaders compete and grow through customer and employee experience.

SAN FRANCISCO–(BUSINESS WIRE)–Medallia, Inc. the global leader in customer and employee experience, today announced that Daniel Brousseau has joined Medallia as the Senior Solutions Principal for the Financial Services industry sector. Daniel joins Medallia after serving as SVP and Head of Client Experience at City National Bank (an RBC Bank) where he led the buildout of the enterprise CX function. Previously, Daniel led customer experience strategy consulting at the national consulting firm West Monroe, and he established and led the global Customer Experience Consulting practice at Forrester Research.

“Financial services organizations are dealing with massive and rapid change across technology, customers, competition, regulations, information security and society,” said Brousseau. But the future is as bright as ever, and forward looking firms have incredible opportunities to innovate, grow and compete by elevating and scaling customer and employee experience. I’m excited to work with our clients and bring them everything that Medallia has to offer as the innovation and market leader in this space.”

At Medallia, Brousseau’s work focuses on helping financial services leaders drive performance and business outcomes through continuous customer and employee experience improvement. He advises Medallia clients and prospects on experience strategy, stakeholder alignment, journey transformation, customer engagement, operationalizing customer data insights and feedback management, and managing change.

“Financial services is our largest industry sector at Medallia and we’re honored that all types and sizes of firms have chosen Medallia as their experience management partner,” said Bill Staikos, SVP of Industry Solutions. “Daniel’s proven leadership and expertise in customer experience and financial services as both practitioner and consultant is a valuable addition to our growing financial services practice and client community at Medallia. We’re thrilled to have him join our team.”

If you are interested in scheduling a conversation with Daniel, or learning more about Medallia and the company’s work in financial services, please contact [email protected].

For more information on Medallia solutions for financial services, visit: https://www.medallia.com/solutions/financial-services/.

About Medallia

Medallia (NYSE: MDLA) is the pioneer and market leader in customer, employee, citizen and patient experience. The company’s award-winning SaaS platform, Medallia Experience Cloud, is becoming the experience system of record that makes all other applications customer and employee aware. The platform captures billions of experience signals across interactions including all voice, video, digital, IoT, social media and corporate messaging tools. Medallia uses proprietary artificial intelligence and machine learning technology to automatically reveal predictive insights that drive powerful business actions and outcomes. Medallia customers reduce churn, turn detractors into promoters and buyers, create in-the-moment cross-sell and up-sell opportunities and drive revenue-impacting business decisions, providing clear and potent returns on investment. For more information visit www.medallia.com.

© 2021 Medallia, Inc. All rights reserved. Medallia®, the Medallia logo, and the names and marks associated with Medallia’s products are trademarks of Medallia. All other trademarks are the property of their respective owners.

Contacts

Medallia PR Contact:
Austin DeArman
[email protected]
+1 (202) 341-9181

IR Contact:
Carolyn Bass
[email protected]

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

Latest Insights:
Is PyTorch Europe's Rise a Turning Point for Open Source AI Leadership?
April 17, 2026

Is PyTorch Europe’s Rise a Turning Point for Open Source AI Leadership?

PyTorch Conference Europe 2026 drew 600+ AI leaders to Paris, showing open source AI's growing enterprise influence as organizations shift from proprietary solutions toward agentic AI and hybrid deployments....
Agentic AI or Pipeline AI for Code Reviews? Why the Architecture Decision Now Shapes Dev Velocity
April 17, 2026

Agentic AI or Pipeline AI for Code Reviews? Why the Architecture Decision Now Shapes Dev Velocity

Enterprise leaders face a critical decision: agentic AI versus pipeline AI for code reviews. Futurum Group's latest analysis reveals how this architectural choice directly impacts developer velocity, risk management, and software delivery...
Will Brave Origin Nightly's Rapid Release Model Set a New Standard for Browser Innovation?
April 17, 2026

Will Brave Origin Nightly’s Rapid Release Model Set a New Standard for Browser Innovation?

Brave Origin Nightly's aggressive update cycle challenges traditional browser development, prioritizing rapid feedback and security responses while raising stability and enterprise readiness concerns....
Can Brave Origin Nightly on Linux Shift Enterprise Browser Strategy?
April 17, 2026

Can Brave Origin Nightly on Linux Shift Enterprise Browser Strategy?

Brave Origin Nightly's expansion to Linux for both AMD/Intel and ARM architectures positions the browser as a credible enterprise alternative, challenging traditional standardization practices and supporting AI-era workloads....
Latest Research:
Unblocking AI Compute: SiFive Intelligence’s Open Solution for Edge to Cloud Scale
April 14, 2026

Unblocking AI Compute: SiFive Intelligence’s Open Solution for Edge to Cloud Scale

In our latest Market Report, Unblocking AI Compute: SiFive Intelligence’s Open Solution for Edge to Cloud Scale, completed in partnership with SiFive, Futurum Research explores how shifting AI workload demands...
Packaging the AI Frontier: Intel Foundry’s Advanced Packaging Alignment with the XPU Industry Roadmap
April 9, 2026
Research
Research

Packaging the AI Frontier: Intel Foundry’s Advanced Packaging Alignment with the XPU Industry Roadmap

In our latest market brief, Packaging the AI Frontier: Intel Foundry’s Advanced Packaging Alignment with the XPU Industry Roadmap, completed in partnership with Intel Foundry, Futurum Research examines why advanced...
From Pipeline to Financial Impact: The Business Economic Value of SAP Sales Cloud
April 2, 2026
Research
Research

From Pipeline to Financial Impact: The Business Economic Value of SAP Sales Cloud

In our latest BEV Report, From Pipeline to Financial Impact: The Business Economic Value of SAP Sales Cloud, completed in partnership with SAP, Futurum Research examines how SAP Sales Cloud...

Book a Demo

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.