Think 2020: IBM Goes Vertical With the Financial Services Ready Cloud

The News: This past week at IBM Think 2020, a fully digital event, IBM did a re-launch of its financial services-ready public cloud. This was done in collaboration with Bank of America, which agreed to host key applications and workloads to support the requirements and privacy and safety expectations of its customers, while also addressing the unique compliance requirements of the financial services industry. Read the full announcement blog that was published during Think here.

Analyst Take: Late last year, IBM stirred up a lot of interest in its vertical focused cloud offering for Financial Services that was designed to address the complex needs of banks and other highly regulated businesses in the financial services space. Given the compliance and regulation these businesses face, it has been difficult to pivot to more agile hybrid architectures while maintaining the strict controls necessary. IBM, with the announcement of its Financial Services Public Cloud focused on addressing those challenges and with Bank of America, one of the world’s largest banks working closely with IBM, the company was well positioned to build something in concert with a customer to truly meet these evolving needs.

On-Prem Like Security with a Cloud Control and Orchestration Layer

The premise of the IBM Financial Services Ready Cloud is pretty straight forward so I won’t spend an inordinate amount of time explaining it, but as I mentioned above the challenges are about realizing the benefits of cloud, which include everything from on-demand capacity to flexible consumption and predictable spend to open source development, micro-services and consistent control plane for orchestration. With a strict regulatory and compliance environment, banks haven’t had the confidence to move many workloads to the cloud that could benefit greatly, and that is what IBM is set out to tackle that I believe has a unique need that should be met with sufficient demand.

Expanding With ISV’s

There were a few announcements specific to the IBM Financial Services Ready Cloud at Think 2020. The first was an expanded ISV program. In short, this program is designed to deliver services through partners that meet strict requirements so users of the FSRC can more quickly spin up secure services in areas like Crypto or AI/ML. The expansion of this ecosystem is to be expected and in time should be more significant with so many fintech players currently participating and/or coming to market.

IBM Hyper Protect Crypto Services With Smart Key

One of the key differentiators of the IBM offering is its ability to use proven security technology that is used for its Z and LinuxOne Mainframe solutions. At Think, the company shared expanded capabilities of Hyper Protect Crypto Services and Keep-Your-Own-Key (KYOK) capabilities.

The first is the expansion of Hyper Protect Crypto Services to support Smart Cards that give key administrators greater capacity for their enterprises to secure data in transit. This service also allows for application-level encryption where apps can encrypt and decrypt larger volumes of application data, using KYOK capabilities.

The continued development of unique end-to-end security and encryption services like these are going to continue to be key differentiators for this offering as competitors will certainly be looking to role out similar offerings in coming quarters.

Overall Impressions on The IBM Financial Services Ready Cloud

The financial industry has been uniquely innovative in the development of next generation user experiences, but due to staunch regulation, the cloud has been largely inaccessible for banks. I believe that IBM going vertical with its financial services ready public cloud offering that it will help springboard more banks to meet their ambitions of embracing the agility and flexibility that comes with IT Modernization, especially as it pertains to Hybrid Cloud.

Furthermore, I anticipate this type of vertical approach to cloud will continue to have greater merit, especially in the wake of Covid-19 and the need to rapidly onset secure technologies to address ever-changing needs.  I’m eager to see the market response to this offering, but I expect it will be well received.

Futurum Research provides industry research and analysis. These columns are for educational purposes only and should not be considered in any way investment advice.

Read more analysis from Futurum Research:

THINK 2020: IBM Unleashes Red Hat and Partner Ecosystem to Power 5G Edge Innovation

THINK 2020: IBM Extends Hybrid Offering With IBM Cloud Satellite

The Strategy Behind Intel’s Acquisition of Mobility Player Moovit

Image: IBM

Author Information

Daniel is the CEO of The Futurum Group. Living his life at the intersection of people and technology, Daniel works with the world’s largest technology brands exploring Digital Transformation and how it is influencing the enterprise.

From the leading edge of AI to global technology policy, Daniel makes the connections between business, people and tech that are required for companies to benefit most from their technology investments. Daniel is a top 5 globally ranked industry analyst and his ideas are regularly cited or shared in television appearances by CNBC, Bloomberg, Wall Street Journal and hundreds of other sites around the world.

A 7x Best-Selling Author including his most recent book “Human/Machine.” Daniel is also a Forbes and MarketWatch (Dow Jones) contributor.

An MBA and Former Graduate Adjunct Faculty, Daniel is an Austin Texas transplant after 40 years in Chicago. His speaking takes him around the world each year as he shares his vision of the role technology will play in our future.

Related Insights
The AI Stack- How Vendors Are Composing AI Strategy
July 17, 2026

The AI Stack: How Vendors Are Composing AI Strategy

Futurum's Mitch Ashley shares insights on the durable eight-layer AI stack and six emerging archetypes that help vendors and decision-makers interpret AI strategy commitments in a rapidly evolving market....
Jacobs Takes a Strategic Step in Germany's Energy Transition
July 17, 2026

Jacobs Takes a Strategic Step in Germany’s Energy Transition

Jacobs Solutions wins seven-year Germany grid expansion contract, positioning itself as a leader in governance integration and AI-assisted observability for critical infrastructure as the SLE market reaches $344B by 2028....
How Presidio's ISO/IEC 42001 Certification Sets a New Standard in AI Governance
July 16, 2026

How Presidio’s ISO/IEC 42001 Certification Sets a New Standard in AI Governance

Presidio achieves ISO/IEC 42001 certification as a credentialed AI partner, addressing the 55.6% expertise gap among channel partners and setting a new competitive standard in enterprise AI governance....
Nokia's AI-RAN Platform Puts a Number on the Software-Defined RAN Bet
July 15, 2026

Nokia’s AI-RAN Platform Puts a Number on the Software-Defined RAN Bet

Nick Patience, VP & Practice Lead for AI Platforms at Futurum, unpacks Nokia's new AI-RAN platform launch with NVIDIA and asks whether its 2x spectral efficiency target by 2028 holds...
The Active Storage Revolution: VAST and Cloudera Team Up to Cure Enterprise GPU Starvation
July 15, 2026

The Active Storage Revolution: VAST and Cloudera Team Up to Cure Enterprise GPU Starvation

Brad Shimmin, VP and Practice Lead at Futurum, explores the new strategic partnership between VAST Data and Cloudera. By integrating the VAST AI OS with Cloudera data services, the vendors...
Selling Agent Provenance to the CIO: Entire Changes Who Signs
July 14, 2026

Selling Agent Provenance to the CIO: Entire Changes Who Signs

Futurum stakes a position on Entire's distributed Git launch: agent provenance is the control point, the mirror network is the wedge, and the decision moves to the CIO. The analysis...

Book a Demo

Welcome

The vision behind everything in Futurum’s Custom Research practice is this: research should show you what is happening, what comes next, and what to do about it. It should be personal to each audience, easy for people to grasp, and structured so LLMs can reason over it accurately. And it should be fast and turnkey; you want answers now, not another project to carry for quarters.

Whether you are defining business, channel, or go-to-market strategy; evaluating vendors or justifying ROI; or commissioning research to fill an emerging market need, we have your back, with a program that answers your questions with the objectivity and credibility to drive real decisions.

To do it, we bring unmatched data to bear: Futurum research, surveys, and market projections; validated market feeds; ETR’s 15 years of insight from 10,000 technology decision-makers; G2’s buyer and user data; and what our analysts hear every day. Add leading primary collection, from AI-moderated voice interviews to surveys and analyst-led interviews, all turnkey, and every project comes out credible, nuanced, and actionable.

And we don’t just drop the results in your lap. For internal work, we provide analyst-led sessions, interactive dashboards, and a range of formats. For market-facing work, Futurum delivers turnkey activation and amplification that actually gets seen, by people and by LLMs, through our media and share of voice. This is research that moves decisions and markets.

We will meet you wherever you are, from a fast-turn brief to a multi-year program, and shape the work to your goals, timeline, and budget. The right program for your moment.

If any of this is useful, I would love to talk.

Benjamin Brown, VP Custom Research, Futurum Research

Benjamin Brown

VP, Custom Research · The Futurum Group

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.