Visa’s acquisition of Plaid is a $5Bn bet on the future of finance, and it’s a smart bet at that. With some 11,000 bank and financial services company clients, covering 200 million consumer accounts, Plaid is currently providing connections for 80 percent of the largest U.S. fintech apps. That’s no small market share — and that’s only the tip of the iceberg. Today, Plaid’s APIs are used by one in four people in the U.S. with a bank account — there’s tremendous opportunity for growth. In addition, this acquisition provides multiple opportunities for Visa. Here’s a look at some of those opportunities, thoughts on what’s ahead for Visa and for Plaid, as well as what we expect in the fintech market in the months ahead.
