Category: Customer Experience

July 22, 2020

IBM and Adobe Partner to Digitally Transform Regulated Industries

IBM and Adobe have partnered to deliver customer experience and data management in the cloud for regulated industries. Diving into the partnership objectives.

Cloud, Customer Experience, Hybrid Cloud, Infrastructure, and Operations

July 8, 2020

Sarah Wallace

Research Note

BMW Car Subscription Updates Spark Customer Experience Questions

BMW car subscription updates spark the conversation whether consumers are willing to pay for additional features after purchase. Known for its controversy in subscription service, the auto manufacturer argues that this benefits current and future owners.

Customer Experience

July 1, 2020

Ron Westfall

Research Note

ADTRAN’s Mosaic Augments Fast Evolving In-Home Experience in COVID-19 Era

ADTRAN should contemplate recruiting broader telco support for the cable-dominated Plume initiative to further strengthen its Mosaic portfolio, reassuring a wider swath of telcos of Plume’s long-term viability in powering their own customer experience innovations in telco environments throughout the COVID-19 and 5G epoch.

5G, Communications Networks, Customer Experience

July 1, 2020

Daniel Newman

Analyst Insight

4 Actionable Customer Experience Statistics For 2020

Exploring 4 key data points that CX and Business executives can leverage in driving their 2020 strategies.

Customer Experience

April 24, 2020

Daniel Newman

Analyst Insight

3 Key Considerations For Managing Customer Experience During COVID-19

There is a delicate balance between focusing on the current challenges of COVID-19 and the important marketing that companies will need to do to sustain as the pandemic is abated. Let's explore key considerations for getting back to business.

Customer Experience

February 21, 2020

Daniel Newman

Research Report

What’s Next for Content Streaming Services?

Communications Networks, Customer Experience

February 12, 2020

Sarah Wallace

Research Note

Retail-as-a-Service: Experiential Retailer b8ta Opens First International Store

As experiential retailer b8ta opens its first international store, the retail-as-a-service provider continues to blaze new trails in the retail industry, at a time when that is some much-needed change. Describing themselves as “the next generation of retail” and focusing not only on discovery, but also on the building of infrastructure and tools to power that next generation of retail, I continue to watch what the b8ta team is doing with interest.

Customer Experience, Digital Transformation

December 9, 2019

Shelly Kramer

Futurum Tech Webcast

Experience 2030: The Future of Customer Experience is Now–Futurum Tech Podcast

In this episode of the Futurum Tech Podcast, fellow analyst Fred McClimans and I took a quick run through our recently published research report done in partnership with SAS, Experience 2030: The Future of Customer Experience is Now. We also talked about Russian hackers, China’s crackdown on deepfakes and fake news, employees who want to get Away from the trendy DTC luggage company, TikTok’s speedy settlement of the lawsuit on children’s data, and Toys ‘R Us and the brand’s new non-store store that may or not be kind of creepy. Join us for a listen, and if you’ve not yet hit the ‘subscribe’ button do, you won’t be sorry.