ServiceNow and Google Cloud partnered to deliver AI agent solutions for autonomous enterprise operations, targeting 5G, retail, and IT sectors while raising concerns about vendor lock-in and scalability....
Keith Kirkpatrick, Research Director with Futurum Research analyzes Pegasystems' Q1 FY 2026 earnings, focusing on Pega Cloud ACV growth nearing $1 billion, Blueprint AI's pipeline impact, and the enterprise AI...
Futurum Research at The Futurum Group reviews ServiceNow Q1 FY 2026 earnings, focusing on AI product adoption, security expansion through acquisitions, and what embedded AI packaging means for enterprise workflow...
Adobe expands Experience Manager with a brand visibility solution for AI-driven customer engagement, positioning itself against Salesforce, Oracle, and SAP as generative AI becomes enterprises' primary discovery channel....
Adobe launches CX Enterprise Coworker, an agentic AI platform orchestrating customer experience workflows across siloed systems, positioning itself against legacy CX suites and AI-native competitors....
Keith Kirkpatrick, VP and Research Director at Futurum, explains the core factors that are driving the evolution of the increasingly agentic-focused sales, marketing, and service platforms market....
Keith Kirkpatrick, VP & Research Director at The Futurum Group covers the news from Canva Create 2026, particularly the announcement of Canva AI 2.0, and discusses the key issues buyers...
Keith Kirkpatrick, VP & Research Director at Futurum, covers Adobe’s announcement of a new creative agent and enhanced Firefly features and capabilities, and discusses the impact on Adobe and its...
HubSpot's new AI agents and agentic capabilities position it as a credible challenger to Salesforce and Microsoft, capturing enterprise demand for AI-powered task automation....
Adobe redesigned Stock for enterprises with smarter search and integrations, raising questions about whether better discovery delivers real business value amid AI-driven commoditization....
Despite record AI spending, enterprises lose 51 workdays per employee yearly to technology friction due to inadequate training, undermining ROI and requiring robust user enablement for platform-first strategies to succeed....
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