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Alastair Cooke

Research Director, Hybrid Cloud & Infrastructure

Alastair has made a twenty-year career out of helping people understand complex IT infrastructure and how to build solutions that fulfill business needs. Much of his career has included teaching official training courses for vendors, including HPE, VMware, and AWS.

Alastair has written hundreds of analyst articles and papers exploring products and topics around on-premises infrastructure and virtualization and getting the most out of public cloud and hybrid infrastructure. Alastair has also been involved in community-driven, practitioner-led education through the vBrownBag podcast and the vBrownBag TechTalks.

Recent Insights, News & Research

Are Enterprises Ready for the Virtualization Reset, or Just Swapping Out One Complexity for Another
February 27, 2026

Are Enterprises Ready for the Virtualization Reset, or Just Swapping Out One Complexity for Another?

Futurum’s Alastair Cooke shares his insights on new HPE research that finds that only 5% of enterprises are fully prepared for the so-called Great Virtualization Reset, even as two-thirds plan...
CoreWeave ARENA is AI Production Readiness Redefined
February 17, 2026

CoreWeave ARENA is AI Production Readiness Redefined

Alastair Cooke, Research Director, Cloud and Data Center at Futurum, shares his insights on the announcement of CoreWeave ARENA, a tool for customers to identify costs and operational processes for...
Enterprises Should Finally Stop Paying SSD Prices for Cold Data
February 16, 2026

Enterprises Should Finally Stop Paying SSD Prices for Cold Data

Alastair Cooke, Research Director, Cloud and Data Center at Futurum, shares his insights on how CTERA enables customers to use cloud object storage combined with small amounts of SSD to...
IBM’s New FlashSystem Might Be the Blueprint for AI-Driven Storage Resilience
February 16, 2026

IBM’s New FlashSystem Might Be the Blueprint for AI-Driven Storage Resilience

Alastair Cooke, Research Director at Futurum, shares his insights on IBM’s latest FlashSystem release with Agentic AI features to minimize manual operations and simplify compliance....
Arm at the Center of the AI & Data Center Revolution
February 10, 2026

Arm at the Center of the AI & Data Center Revolution

In Arm at the Center of the AI & Data Center Revolution, Futurum Research examines how Arm’s scalable IP, partner ecosystem, and software enablement are positioning it as a unifying...
Nutanix and Pure Storage Join Forces Amid Enterprise Virtualization Upheaval
January 28, 2026

Nutanix and Pure Storage Join Forces Amid Enterprise Virtualization Upheaval

Alastair Cooke, CTO Adviser at Futurum, shares his insights on the partnership between Pure Storage and Nutanix to integrate Pure’s Evergreen Storage and FlashArray into Nutanix’s Cloud-like AHV and Prism....

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