Menu

Momentive announces availability of new capabilities for GetFeedback Salesforce integrations to embed the voice of the customer across the business

The new GetFeedback integrations for Slack and Salesforce and a new Salesforce app better orient Momentive customers for action and impact in Salesforce Sales and Service Clouds

SAN MATEO, Calif. – October 6, 2021 – Momentive (NASDAQ: MNTV—formerly SurveyMonkey), a leader in agile experience management, today announced several new integrations between GetFeedback and the Salesforce platform and Slack. GetFeedback is an agile customer experience solution that can be easily deployed in days, not months, without depending on a heavy investment in technical resources or third-party experts. It is purpose-built for the Salesforce ecosystem and is a top-rated customer feedback solution on Salesforce AppExchange. The enhanced Slack integration, Salesforce integration, and new GetFeedback app enable users to embed the voice of the customer across more areas of the business, driving awareness of CX feedback and accountability for CX results across teams. These new capabilities can help CX teams turn insight into action faster, reduce siloed data, scale their efforts, and demonstrate the impact of CX initiatives to key stakeholders. 

These updates are now available on AppExchange at https://appexchange.salesforce.com/appxListingDetail?listingId=a0N3000000B4lIxEAJ&channel=recommended.

The newly announced capabilities are:  

  • A Slack integration that automatically pushes customer feedback into relevant Slack channels. GetFeedback users can now set conditions and logic for sending feedback notifications so the right teams can see and take instant action on high-priority customer feedback. 
  • An enhanced Salesforce integration that allows GetFeedback users to enrich Salesforce customer records in Sales and Service Clouds with feedback automatically captured from digital channels. 
  • A new GetFeedback AppExchange app that provides a comprehensive view of all CX programs and data from inside the Salesforce system of record, making it easy to share rich customer feedback across the organization. 

With these new capabilities, Salesforce and GetFeedback customers can more easily benefit from the existing Salesforce integrations with GetFeedback. GetFeedback’s integration with Salesforce can enable more companies to work with agility, scale their CX programs, and prove impact to other teams. Digital customer interactions are increasing at a rapid pace, and recent research shows that 87% of CX professionals believe customer feedback has become even more important compared to before COVID-19. Making digital feedback accessible to customer-facing teams is more crucial than ever to accelerate the insight and action needed to improve customer experience.

Key benefits of these new capabilities include: 

  • Instant visibility and accountability to more easily take action on priority items and de-escalate issues, such as alerting engineering teams of website bugs to minimize the number of website visitors impacted.
  • The ability to more easily drive awareness of CX programs and metrics to key stakeholders across the organization without having to manually export data and create static presentations.  
  • A holistic view of the customer with feedback data automatically synced to the customer record, making it simpler to build reports or provide business context on customer feedback items.  
  • Flexibility in how customer data is mapped to the customer records and how integrations are set up, which allows teams to automate tasks, empowering them to scale CX programs as they expand. 

Customers like YETI and Peapack-Gladstone Bank have benefited from GetFeedback’s native Salesforce integration and multichannel feedback collection across customer touchpoints. 

“Any business that wants to stay ahead of the curve needs a solution that can keep up with ever-changing customer expectations and fit easily into an existing workflow,” said Craig Shull, Senior Vice President and General Manager of GetFeedback at Momentive. “Legacy solutions keep data siloed in different tools, making it a challenge for customer feedback to flow to where it can generate insights and actions to drive customer experience forward. we’re excited about these updates to GetFeedback’s AppExchange solution.”

“We are excited that Momentive is continuing to innovate on AppExchange as they extend to their integration across more areas of the business,” said Woodson Martin, GM of Salesforce AppExchange. “AppExchange is constantly evolving to meet the needs of our customers, and we love watching our partners evolve alongside us.”

These updates are available now. For more information, please visit GetFeedback on AppExchange

About Salesforce AppExchange

Salesforce AppExchange, the world’s leading enterprise cloud marketplace, empowers companies, developers and entrepreneurs to build, market and grow in entirely new ways. With more than 6,000 listings, 9 million customer installs and 117,000 peer reviews, AppExchange connects customers of all sizes and across industries to ready-to-install or customizable apps and Salesforce-certified consultants to solve any business challenge.   

Additional Resources

●  Like Salesforce on Facebook:http://www.facebook.com/salesforce

●  Follow Salesforce on Twitter: https://twitter.com/salesforce

●  Follow GetFeedback on Twitter: https://twitter.com/getfeedback 

Salesforce, AppExchange and others are among the trademarks of salesforce.com, inc.

About GetFeedback
GetFeedback by Momentive is an agile, multichannel CX solution from Momentive that deploys in days, not months, and enables CX teams to deliver great experiences without waiting on long implementations. GetFeedback offers frictionless listening across multiple channels and high response rates. It integrates CX insights and actions into key systems, enabling CX professionals to iterate and scale quickly.  GetFeedback is purpose-built for the Salesforce ecosystem and is a top-rated customer feedback solution on the AppExchange. Companies like PUMA, Yeti, Toyota, and Carrefour rely on GetFeedback to deliver customer experiences that set them apart. 

About Momentive
Momentive (NASDAQ: MNTV—formerly SurveyMonkey) is a leader in agile experience management, delivering powerful, purpose-built solutions that bring together the best parts of humanity and technology to redefine AI. Momentive products, including GetFeedbackSurveyMonkey, and Momentive brand and market insights solutions, empower ​decision-makers at 345,000 organizations worldwide to shape exceptional experiences. More than 20 million active users look to Momentive to fuel market insights, brand insights, employee experience, customer experience, and product experience. Ultimately, the company’s vision is to raise the bar for human experiences by amplifying individual voices. Learn more at momentive.ai.

Media Contact:
[email protected] 

Author Information

As a detail-oriented researcher, Sherril is expert at discovering, gathering and compiling industry and market data to create clear, actionable market and competitive intelligence. With deep experience in market analysis and segmentation she is a consummate collaborator with strong communication skills adept at supporting and forming relationships with cross-functional teams in all levels of organizations.

Sherril holds a Master of Business Administration in Marketing from University of Colorado, Boulder and a Bachelor of Arts in Psychology from Rutgers University.

Latest Insights:
AWS European Sovereign Cloud Debuts with Independent EU Infrastructure
January 16, 2026
Article
Article

AWS European Sovereign Cloud Debuts with Independent EU Infrastructure

Nick Patience, AI Platforms Practice Lead at Futurum, shares his/her insights on AWS’s launch of its European Sovereign Cloud. It is an independently-run cloud in the EU aimed at meeting stringent data...
Synopsys and GlobalFoundries Reshape Physical AI Through Processor IP Unbundling
January 16, 2026
Article
Article

Synopsys and GlobalFoundries Reshape Physical AI Through Processor IP Unbundling

Brendan Burke, Research Director at Futurum, evaluates GlobalFoundries’ acquisition of Synopsys’ Processor IP to lead in specialized silicon for Physical AI. Synopsys pivots to a neutral ecosystem strategy, prioritizing foundation IP and...
Qualcomm Unveils Future of Intelligence at CES 2026, Pushes the Boundaries of On-Device AI
January 16, 2026
Article
Article

Qualcomm Unveils Future of Intelligence at CES 2026, Pushes the Boundaries of On-Device AI

Olivier Blanchard, Research Director at Futurum, shares his/her insights on Qualcomm’s CES 2026 announcements, which highlight both the breadth of Qualcomm’s Snapdragon and Dragonwing portfolios, and the velocity with which the company’s...
GitLab’s Salvo in the Agent Control Plane Race
January 16, 2026
Article
Article

GitLab’s Salvo in the Agent Control Plane Race

Mitch Ashley, VP and Practice Lead, Software Lifecycle Delivery at Futurum, analyzes how GitLab’s GA Duo Agent Platform positions the DevSecOps platform as the place where agent-driven delivery is controlled, audited, and...
Latest Research:
Modern Private Cloud: Balancing Operational Agility with Data Sovereignty
January 14, 2026
Research
Research

Modern Private Cloud: Balancing Operational Agility with Data Sovereignty

In this Market Brief, Modern Private Cloud: Balancing Operational Agility with Data Sovereignty, Futurum Research explores why enterprises are rethinking public cloud-first strategies and how modern private cloud platforms enable...
TAE Technologies: America’s Answer to Fusion Energy—And Why It Matters for AI Dominance
December 18, 2025

TAE Technologies: America’s Answer to Fusion Energy—And Why It Matters for AI Dominance

In our latest Analyst Insight Report, TAE Technologies: America’s Answer to Fusion Energy—And Why It Matters for AI Dominance, completed in partnership with TMTG, The Futurum Group covers the critical...
Dell’s Strategic Convergence How Innovation in Sustainable Product Design Delivers Quantifiable ROI and Reduced TCO
December 9, 2025
Research
Research

Dell’s Strategic Convergence: How Innovation in Sustainable Product Design Delivers Quantifiable ROI and Reduced TCO

In our latest market brief, Dell’s Strategic Convergence: How Innovation in Sustainable Product Design Delivers Quantifiable ROI and Reduced TCO, completed in partnership with Dell Technologies, Futurum Research explores how...

Book a Demo

Newsletter Sign-up Form

Get important insights straight to your inbox, receive first looks at eBooks, exclusive event invitations, custom content, and more. We promise not to spam you or sell your name to anyone. You can always unsubscribe at any time.

All fields are required






Thank you, we received your request, a member of our team will be in contact with you.