Krista Macomber

Senior Analyst

With a focus on data security, protection, and management, Krista has a particular focus on how these strategies play out in multi-cloud environments. She brings approximately a decade of experience providing research and advisory services and creating thought leadership content, with a focus on IT infrastructure and data management and protection. Her vantage point spans technology and vendor portfolio developments; customer buying behavior trends; and vendor ecosystems, go-to-market positioning, and business models. Her work has appeared in major publications including eWeek, TechTarget and The Register.

Prior to joining The Futurum Group, Krista led the data center practice for Evaluator Group and the data center practice of analyst firm Technology Business Research. She also created articles, product analyses, and blogs on all things storage and data protection and management for analyst firm Storage Switzerland and led market intelligence initiatives for media company TechTarget.

Krista holds a Bachelor of Arts in English Journalism with a minor in Business Administration from the University of New Hampshire.

Recent Insights, NEWS & RESEARCH:

The Futurum Group's Krista Macomber and NetApp’s Mignona Cote delve into key topics pertaining to data protection and cyber resiliency, including the need for visibility and vulnerability scanning.
Alcion’s Rapid Ascent to a Series A Funding Round Demonstrates the Importance of AI-Supported Data Protection
Krista Macomber, Senior Analyst at The Futurum Group, shares her insights on Alcion’s $21M Series A funding round.
Elevating Customer Trust and Digital Privacy in an Era of Increasing Data Breaches
The Futurum Group’s Krista Macomber and Steven Dickens assess the launch of Breached Data by Telesign, which aligns with broader cybersecurity trends, including a shift toward proactive measures and data-centric security.
Quantum-Safe Encryption Algorithms Are Ready for Public Comment
Krista Macomber, Senior Analyst at The Futurum Group shares her insights on NIST’s first draft standards for post-quantum cryptography.
The Futurum Group’s Krista Macomber, Camberley Bates and Steven Dickens and cover the key themes and announcement from VMware Explore, including vSAN Max, Private AI and Edge Cloud Orchestrator, plus discussion on the upcoming Broadcom acquisition.
Rubrik Solution Uses Generative AI and Large Language Models to Accelerate Time-to-Recovery and Mitigate Data Loss
Krista Macomber, Senior Analyst at The Futurum Group shares her insights on Rubrik's AI-powered cyber recovery solution, which uses generative AI and LLMs to accelerate time to recovery, reduce data loss, and avoid re-infection.